Any business must strive to optimize profits and this goal implies that the "supplier/producer has an economic fight at hand"
Optimum or optimize: Most favorable conditions for growth, reproduction. Best or most favorable. (1998: Oxford dictionary)
How can a business optimize its profits? The supplier constantly faces the challenge of delivering products to fulfill a demand and not to saturate the market. This paper will use the building blocks of a business plan to address the issue at hand. Please note that this paper will not cover the full business plan, and will only address applicable topics. I will use a company called Staffware, Workflow IT Company as a case study in this paper. Please note that information used in this paper is of a confidential nature and should only be viewed in an academical manner.
The business plan.
A Business plan consists of the following core building blocks:
1. Executive summary
2. The industry, company and its products (services)
3. Market research and analysis
4. The economics of the business
5. Marketing plan
6. Design and development plans
7. Manufacturing and operations plan
8. Management team
9. Overall schedule
10. Critical risks, problems and assumptions
11. The financial plan and
12. Proposed company offering.
The industry and the company and its products (services)
As stated above, we will examine Staffware and identify where and how it can optimize its profit. For this purpose it is necessary for us to look at Staffware as a company and the industry it functions in, as well as its products/services.
Staffware is the founder of the process automation industry and today's market leader with 25% market share according to independent studies such as Gartner and Strategy Partners.
As one of the top 50 software companies in Europe, Staffware operates from...