In the two feature articles ÃÂMumzillasÃÂ and ÃÂBrand BeckhamÃÂ, the first written by Niki Waldegrave and featured in the women's magazine Marie Claire, with the second written by Robert Lusetich, featured in the ÃÂMen's Issue 2007ÃÂ of the Weekend Australian Magazine, there is a distinct issue being discussed, with ÃÂMumzillasÃÂ encroaching upon the ever-growing epidemic of over-possessive mothers domineering their star-studded children, in an almost sadistic way and with ÃÂBrand BeckhamÃÂ there appears to be an inception of metrosexual men, whom everybody seems to worship in our contemporary society, none more so than the ÃÂladies manÃÂ himself, David Beckham. Through the use of feature article conventions such as language, structure and selection of detail, as well as the values, attitudes and context of the writer and the target audience, including myself, helps to challenge and reinforce the issues being discussed. The two feature articles, ÃÂMumzillasÃÂ and ÃÂBrand BeckhamÃÂ appear to promote and enhance certain popular ways of seeing groups in society, especially overpowering mothers and metrosexual men, this also shows to me that these groups are all based upon celebrities and that these groups would merely be unheard of without this media attention and focus.
David Beckham was always well known as a football player, but nobody could possibly imagine his transformation from a ÃÂcockney lad who grew up dreaming of playing for his working class parentsÃÂ favourite teamÃÂ to a man who lives a life of ÃÂradical hairstylesÃÂ fashion plateÃÂ exotic tattoosÃÂ provocative photo spreadsÃÂ and his championing of chic metro sexualityÃÂ. The feature article ÃÂBrand BeckhamÃÂ tells the reader a story-like tale of David BeckhamÃÂs rise to stardom, from his early days wanting to ÃÂplay forÃÂ Manchester UnitedÃÂ up to his ÃÂmarriage to Posh SpiceÃÂ, which turned him from a normal ÃÂcockney ladÃÂ to a...