Comparative analysis of 3 Hotels

Content Page

Executive Summary…………………………………………….P.2

Four Seasons Sydney

Concept……………………………………………………… P.2

Market & Market Positioning………………………………...P.2

Experience Offered…………………………………………...P.3

Plan…………………………………………………………...P.3

Design…………………………………………………...........P.4

Response to Environment…………………………………….P.4

Sydney Habour Marriot Hotel

Concept……………………………………………………… P.4

Market & Market Positioning………………………………...P.5

Experience Offered…………………………………………...P.5

Plan…………………………………………………………...P.5

Design…………………………………………………...........P.6

Response to Environment…………………………………….P.6

Hilton Sydney

Concept……………………………………………………… P.6

Market & Market Positioning………………………………...P.7

Experience Offered…………………………………………...P.7

Plan…………………………………………………………...P.7

Design…………………………………………………...........P.7

Response to Environment…………………………………….P.8

Conclusion……………………………………………………….P.8

Reference………………………………………………………...P.8

Table……………………………………………………………..P.9

Executive Summary

The report aims to compare features of 3 five-star rating hotels in Sydney, Australia including Four Seasons Sydney, Sydney Habour Marriot and Hilton Sydney. Three hotels would be presented based on the same structure: Concept, Market & Market Positioning, Experience Offered, Plan, Design and Response to Environment. After completing the introduction of three hotels, the conclusion would be given for the optimal choice.

Four Seasons Sydney

Concept

At Four Seasons Hotel Sydney, there are 531 guest rooms, including 121 suites that are independently separated in the tower on the 6th floor among 34th ones.

Sydney Railway Station, 1871

English: A exposure blended photo of the Sydney Op...

English: Sydney Opera House tiling, Sydney, Austra...

Located on 199 George Street, NSW 2000, from which, Sydney Habour Bridge and Sydney Opera House in the historic Rocks district could be overlooked, the hotel costs travellers only a short walk from the city's shopping and business centres.

In addition to basic requirements of a hotel, the diversity of facilities and services is a competitive advantage point. They range from 24-hour fitness facilities, heated outdoor pool, twice daily housekeeping, babysitting sevices, award-wining spa, the Woods restaurant, grain bar, undercover parking, 24-hour business services, exclusive Executive Club to On-Site concierge.

Early arrivals and late departures are availably offered to access the rooms unless bookings or reserves are not previously implemented. The hotel also serves guaranteed reservations and deposits through credit cards whilst 18-year-old or younger children would be not charged any additional fee for the family plan.

Markets & Market Positioning

According to the corporate...