Decision-Making Tool: Brainstorming
The purpose of this paper is to define decision-making tools and techniques. This paper will define a decision-making tool, brainstorming, and explain its application as well as when and when not to use this tool. Throughout the paper I will define, apply and explain when and when not to use brainstorming as your decision making tool. The first part is defining brainstorming. This is where a couple different definitions will be explained and hopefully simplified into a new definition that is easily understood by all. Then it leads into the application and example of application of brainstorming. Brainstorming can be used in many aspects of an organization, my example is from personal experience. Followed by when and when not brainstorming should be used in decision-making. There are specific times that brainstorming should be used and there are times when it should not be used. All of these points are important towards the understanding of this decision making tool.
To begin, I will define brainstorming as a decision making tool. According to DeJanasz, Dowd and Schneider (2002), "brainstorming is a tool used to stimulate and capture creative thoughts and ideas" (p. 12). Rieley (2003) describes brainstorming as "a process that provides a framework for organizing numerous ideas generated in a brainstorming session into a manageable number of related groupings or themes" ( 1). [Excellent formatting conventions observed.] Each of these definitions is a correct definition in some regards, but lacking in others. The reason DeJanasz, Dowd, and Schneider's definition does not sound right, in my opinion, is because it does not seem like a complete definition. The reason Rieley's definition does not sound right, in my opinion, is because he uses the word "brainstorming" in his definition. This does not allow for someone that does...