Executive Summary - AcuScan Case Study

Essay by stud3nt101University, Bachelor'sA+, November 2010

download word file, 10 pages 0.0

PART TWO: Executive Summary - AcuScan Case Study

GEN480

September 25, 2010

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PART TWO: Executive Summary - AcuScan Case Study

AcuScan is a University of Phoenix case study for GEN480 class. In this case study, the students act as an independent consultant hired to audit AcuScan to identify the flaws within the company and report the findings to the Chief Executive Officer (CEO) (University of Phoenix, 2009). This executive summary will provide the essential contents of the master document previewing the main points of the document while building a mental framework for the readers to organize and understand the detailed information presented. This helps to determine the key results of the findings and recommendations as reported in the document. The essential contents includes the purpose and scope of the document, summary of the situation, key points relating to the situation, derived conclusions, and recommendations and actions to be taken.

Purpose and Scope

The purpose and scope of this executive summary is to summarize AcuScan's current situation concerning the expansion of the iScanner as a retail industry application. As the independent consultant hired to audit AcuScan, the CEO has tasked this firm to provide a basic overview of the current state of affairs surrounding the "Optimization Project" by expounding the facts and issues surrounding its initiatives. In the same token, this firm will help AcuScan shift into the retail markets by launching a new and innovative product while keeping with its traditional product superiority and highly revered employment setting. This transition will allow AcuScan to venture into new markets as it develops its technology by pioneering a solution to an unrecognized customer need. Additionally, the firm will bring to light situations affecting this forward movement by identifying underlying issues, key points relating to these underlying issues, and derived conclusions...