Case Study AssignmentAnalysisDescribe all assumptions seen in any of documents provided in the case study.
Kelly feels the budget and timeline are impractical and in addition, thinks Optimize is putting the company on the line. He assumes that only one feature of the Optimize application can be developed by the company's dead line of August 1st. Based on his conversations and e-mails with Chris, Kelly believes that together the iScann project and financial plan are at risk. Kelly assumes that quality control is of greatest significance for this project. The company's reputation is at stake with new product development and should not be defined exclusively by the marketing department.
Pat had an idea for Optimize that came to her one evening in a dream. Following a brief hallway discussion with Kelly, she assumed that it was effortless to build on existing applications of previous products and wrote up the product concept.
After contacting focus groups she believes that there is an interest for Optimize and thinks AcuScan can add considerable advantage if the product is ready by year-end. Pat assumes that the 15 % company budget reduction will not have an effect on the Optimize project and feels that they will meet the August 1st deadline. Pat feels Kelly is being irrational and is assuming product development has ample time and resources to complete the iScann project. In reaction, Pat assumes by outsourcing programmers to complete the project would cost around $350,000, but would be worth it to increase in the market lead.
Cliff assumes that the new iScanner product can be developed and brought to market by the end of the year in spite of a 15 percent budget reduction. Cliff also desires a 30 percent budget reduction in the original investment request for Operation Optimize from Chris. Without...