How Internet affects small businesses

Essay by gygUniversity, Master's April 2004

download word file, 16 pages 4.8 1 reviews

ISSUE

*HOW INTERNET TECHNOLOGY AFFECTS SMALL BUSINESSES

KEY POINTS

*What is a small business?

oIts importance in the overall economy

oTraditional Management of small business

*Evolution of Internet

*Internet and Small Businesses

oConditions for Small Business to Succeed in the Internet Era

"XIdentification of Opportunities

"XStrong Vision

"XTiming

"XThink Globally

"XEntertaining Value of the Web Experience

"XCustomer Service

oAdvantages of using Internet in Small Businesses

"XReduction of Communication Costs

"XReduction of marketing costs and finding new marketing strategies

"XExpand access to information

INTRODUCTION

The purpose of this paper is to explain what small business are, their importance in today's expanding economy and understanding how changing technology affects their operations. In the last years, the internet has brought small businesses a lot of innovative procedures that can be used to improve products and services, reduce costs and also have access to more information.

My special interest in this topic is due to the important role of small business in my home country economy, Ecuador.

Although small businesses constitute the largest part of the economy (most of them are family owned enterprises), the advantages of internet as a business tool have not been developed yet. The use of internet is mainly limited to entertainment and researching purposes but definitely there is still a lot to learn about it can be used for business purposes.

This paper id divided into three main parts. The first part gives details about what is consider being a small business, the organizations that regulate small business and the way they are measured; also, defines the importance of small businesses in the U.S. economy; and finally, determines how small business are traditionally managed. The second part is concerned about the evolution of internet and its improvements. The third part is the core of the paper because it links...