This paper is going to identify and explain how the four steps to change the mental models/mindsets can help Pfizer pharmaceutical. Pfizer is on the correct path and currently uses the four steps to creating change within their organization. Pfizer is one of the world's largest pharmaceutical companies. "Pfizer's purpose is helping people live longer, healthier, happier lives. The route to that purpose is through discovering and developing breakthrough medicines; providing information on prevention, wellness, and treatment; consistent high-quality manufacturing of medicines, consumer products; and global leadership in corporate responsibility" (Pfizer, 2007). They recognize that people are the cornerstone of Pfizer's success, they value their diversity as a source of strength, and they are proud of Pfizer's history of treating people with respect and dignity.
Pfizer is deeply committed to meeting the needs of their customers, and they constantly focus on customer satisfaction. They play an active role in making every country and community in which they operate a better place to live and work, knowing that the ongoing vitality of their host nations and local communities has a direct impact on the long-term health of our business.
By doing the above mentioned Pfizer has already covered the first step of creating change which is understand your mental models/mindsets. They are very aware of their employee's mindsets and their customers as well.
The next step would be to test new approaches. Innovation is the key to improving health and sustaining Pfizer's growth and profitability. Pfizer needs to know that to be a successful company they must work together, frequently transcending organizational and geographical boundaries to meet the changing needs of their customers and employees. They strive for continuous improvement in their performance, measuring results carefully, and ensuring that integrity and respect for people...