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June 17, 2014
Zale Corporation is multifaceted and operates under more than one name. Zale is among the largest jewelry retailers of America. They sell diamonds, gemstones, Silver and Gold jewelry, watches and costume jewelry over 1,100 stores and over 600 kiosks. They also have stores operating in Puerto Rico and Canada. Zale targets the value-oriented type of customer and high quality products with phenomenal customer service. These are Gordon's Jewelers, the flagship chain Zales Jewelers, and Piercing Pagoda. They also have nearly 150 outlet stores. In Canada, they opened approximately 200 stores which are Peoples Jewellers and Mappins Jewellers. Zale also operates websites where they sell their jewelry online. They have six online retail brands. These include their main online store, zales.com
and their discount store, zalesoutlet.com. Gordon Jewelers also operates online via gordonsjewelers.com. Canada's Peoples Jewellers and Piercing Pagoda also have their retails brands, peoplesjewellers.com and pagoda.com. Insurance is even offered for in-store and on-line purchases at an additional cost.
Zale's functional organizational structure is unique and different from the type of divisional structure of department stores such as JC Penny and Sears or the matrix type of organization of Wal-Mart. Zale's is owned and ran by a distinct group of executive directors. The group consists of the following: chief executive officer, chief administrative officer, executive vice president, chief merchant and sourcing officer, executive vice president, chief marketing officer, senior vice president of merchandise planning and allocation, senior vice president of financial products, senior vice president and chief information officer ,senior vice president and chief financial officer, senior vice president of supply chain, senior vice president and chief...