Outkast Will Greet Canal Jean Co. Customers at the New Store Canal Jean Co., New York's landmark shopping destination for people ahead of the trend, today announces with Outkast and Outkast Clothing that Canal Jean Outlet Center in Brooklyn will open its doors for the first time exclusively for Outkast fans on July 16th, 2001. The day will include an in store meet and greet with hip hop's style icons, as well as the new line of Outkast merchandise available for fans.
This will be a an opportunity to take a sneak peak at Canal Jean Co.'s new Brooklyn Store located at 2236 Nostrand Avenue at Flatbush Junction, Brooklyn, NY and Outkast's fresh new line of clothing for this season. There will be a fashion show, autograph signing with the Hip Hop duo, live DJs and lots of giveaways from Canal Jean Co. and HOT 97.
"Canal Jean Co.
has always appealed to the fashion conscious consumers, it's the perfect hope for our line of clothes," states Big Boi of Outkast. "The fashion industry has trampled over conventional marketing strategies. Getting with the fans is what we are all about, the hip hop vibe and culture has roots here in Brooklyn." Outkast, whose innovative style goes beyond the likes of conventionality by representing a distinctive look for fashion today. Outkast Clothing produces the collaborative efforts of Andre3000, Big Boi of Outcast, renowned designer R.G. Vasquez and creative Marketing Director Brother Hassan Sharif.
"Outkast is currently noted as hip-hop's style icons," exclaims Ira Russak owner of Canal Jean Co. "Their celebrity line of clothing fits perfectly with our mix of up to the minute trends in style. When they offered to come to the store to meet fans and work with us to show off their new line of clothes, it was the perfect opportunity to share our new store." Canal Jean Co. will be opening their doors for this surprise one-day only event, to be followed by their much anticipated Grand Opening celebration in August 2001 and through the back to school season. Canal Jean Co. Outlet Center in Brooklyn will present shoppers with many of the same lines of clothing as the famous downtown location, with better offers.