INTRODUCTION
Over the past one hundred and sixty years, many business organizations
and corporations have been formed, some of which have succeeded and some of
which have not. In today's uncertain economic times, still more organizations will be
forced to close their doors. At the same time, innovative and daring business
people will survive and continue going on strong. Throughout the past century and
a half, Procter and Gamble has proved to be one of the former kinds of
organizations.
Originally created as a partnership that manufactured soap and candles,
Procter and Gamble has greatly expanded its operations, now employing over
99,200 people in 61 countries (see Appendix A). Procter and Gamble markets a
broad range of laundry, cleaning, paper, beauty care, food and beverage and health
care products in more than 140 countries with popular brands including Tide, Crest,
Pampers, Crisco, Vicks, Pantene and Max Factor, to name a few.
English: A bar of Safeguard deodorant soap, distri...
Former P&G logo
Cincinnati's Procter & Gamble is one of Ohio's lar...As a result, the
company has managed to build a strong foundation and has come to be recognized
around the world.
However, despite the image Procter and Gamble tries to portray of itself and
despite the increasing sales achieved each year or number of medals received, this
company finds itself both highly admired and highly criticized. Journalists, authors,
consumers and members of the business world alike all hold their own views of
Procter and Gamble, concerning its success and its business ethics. Whenever
anything becomes as widely known and has the opportunity of affecting as many
lives as does Procter and Gamble, it is bound to fall under the speculative eye of
many. Some of these speculations turn out to be positive ones and others turn out
to be negative, as will be demonstrated.
POSITIVE ASPECTS OF P&G
Procter & Gamble's success over the past century triggers the...