The animated sitcom "The Simpsons" has captivated American families nationwide of all races, ages, and ethnicity. It is the longest running comedy-animated series that has attracted a huge following within the last seventeen years. The audience can't simply get enough of the "yellow people" in the town of Springfield, which strangely represents an exaggerated form of our society. "The Simpsons" has influenced the evolution of animated situational comedy of the 90's allowing shows like "Family Guy", "Futurama", "King of the Hill", "Beavis and Butt-Head" and "South Park" to air on television. The animated series has crossed lines by parodying while also influencing a wide range of subject matters such as politics, entertainment industry, advertisements, print media and even technological advances in modern media. Despite the parodies of these issues, the Simpsons have established icon status and developed into a brand name for mass media.
"The Simpson's" influence on the media
Before The Simpsons premiered on Fox network in the fall of 1989, many sitcoms were rather bland and often suggested that real life families are "perfect".
Matt Groening decided to develop a script that proving this stereotype is mistaken by creating a comedy that contained absurdity, sarcasm, exaggeration, and other comedic techniques. The author Brian L. Ott of ''I'm Bart Simpson, who the hell are you? A Study in Postmodern Identity (Re) Construction", verifies this claim by stating, "The Simpsons has always represented a sort of anti-show, spoofing, challenging, and collapsing the traditional codes, structures, and formulas of network television" (59). The Simpsons satirizes all kinds of aspects of everyday life, family, television, religion and politics achieving the true essence of satire against the typical sitcoms that were on television during that time. The principle of The Simpsons is above all to entertain its audience and make an...