Supply Chain of Honda

Essay by vikrantwadhwaUniversity, Master'sC, April 2009

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CONTENTS:1)INTRODUCTION2)IMPORTANCE OF SUPPLY CHAIN MANAGEMENT3)PRINCIPAL ACTIVITIES OF SUPPLY CHAIN MANAGEMENT4)PRODUCT AND ITS KEY CHARACTERISTICS5)AWARDS6)CHANGES OVER LAST 35 YEARS7)DEMAND FORCES8)CHANGES IN MARKET9)PROBLEMS10)SOLUTIONS11)WORLDWIDE DISTRIBUTION12)THE PROGRESS13)CONCLUSION14)REFERANCESPhysical distribution is simply another way of saying"The whole process of business"P.ducker, MacMillan, 1969"physical Distribution: the frontier of modern management"pg-4.

The supply chain encompasses all activities associated with the flow and transformation of goods from raw material stage (extraction), through to the end user, as well the associated information flow.

Material and information flow both up and down the supply chain.

Supply chain management emphasizes the logistics interaction that take place among the functions of marketing, logistics, and production within a firm and those interaction that take place between the legally separate firms within the product-flow channel.

It is important to note that supply chain management is about the coordination of product flow across functions and across companies to achieve competitive advantage and profitability for the individual companies in the supply chain and supply chain members collectively .It

is difficult, in practical way, to separate business logistics management from supply chain management. In so many respects, they promote the same mission:To get the right goods or services to the right place, at the right time, and in the desired condition, while making the greatest contribution to the firm.

SOURCE-R.BALLOU, 2004,"BUSINESS LOGISTICS/SUPPLYCHAIN MANAGEMENT"5 the edition, pg-6.

RESOURCESSupply chain/ logistics is a collection of functional activities ( transportation, inventory control etc), which are repeated many times throughout the channel through which raw material are converted into finished products and consumer value is added.

Because raw material sources, plants, and selling points are not typically located at the same place and the channel represents a sequence of manufacturing steps, logistics activities recur many times before a product arrives in the marketplace .even then, logistics activities are represented once again as used...