Louise Raaskou Jørgensen
Wednesday 29.10.14
Speech assignment
'Every little helps', yes that is in fact the slogan, ladies and gentlemen, of Tesco, but there is surely nothing little about Tesco. We sell approximate 1.5 billion bananas a year in the UK, yes you heard right, 1.5 billions bananas, which is 185,000 tonnes and the equivalent of about 46,000 African elephants. [-1: http://www.dailymail.co.uk/news/article-1319718/Tesco-numbers-Employs-472-000-people-makes-6K-minute.html]
On that note, my name is Louise RJ and I am the PR assistant at Tesco. Welcome to you all here at the London School of Economics and thank you for having me today.
What is Tesco? Some of you might think, let me begin to inform you with some basic facts about Tesco Corporation. We are in fact the third biggest retailer in the world, only surpassed by Wal-Mart and Carrefour. We have Tesco stores in 12 different countries Across Asia, Europe and North America.
We take 1 pound of 7 pound spend in the UK.
Tesco is a big and important corporation for the UK's economy. However, being a big corporation like Tesco isn't without any problems, mainly because within the business of retailing there is a lot of competition. Companies on this scale need to keep up with the consumers' expectations, needs and behaviour. Companies have to adjust, to the new world we live in, to continue being in business.
This is why I am here today, to talk about Tesco and its future.
To begin with I will be talking about the current problems that Tesco has had to deal with. Then I will give you an insight into Tesco's future strategies for solving the previous mentioned problems. Finally I will be talking about the revolution the consumers behaviour has had within the last couple of years, where people are more aware...