Results 11 - 12 of 12
Search term: language-manipulation
American fast food in china
... culture and its excellent localization strategies specifically manipulated to meet the characteristic requirements of Chinese consumers ... their brands in local images. Localization of language, product attributes, advertising content, and even product ...
Subjects: Businesss Research Papers > Marketing
The Role Of Computers in Hospitality Management
... , shareholders). The speed with which information is accumulated, stored, manipulated, and transferred is such that today most travellers ... management system and instruction will be in their language. The system also includes a message-waiting facility, ...
Subjects: Businesss Research Papers > Marketing