Essays Tagged: "athletic shoes"
New Balance Athletic Shoes - A case study for operation management
Operations Management and Management Science Case StudyCapacity PlanningNew Balance Athletic ShoesSummaryJames Davis is the president and general manager of New Balance Athleti ...
Subjects: Businesss Research Papers > Case Studies > Clothing, Footwear and Cosmetics
About Nike
Stanford University in 1962.Knight's search for a way to make money without giving up his love for athletics, and his coach's mission to create better athletic shoes influenced Knights' creation of t ... combination of groundbreaking design and aggressive marketing has allowed it to surpass the German athletic shoe, Adidas, which was a former leader in the US sales; it allowed the company to go publi ...
Subjects: Businesss Research Papers
Nike, Inc.
, while net income had fallen from almost S800 million to $580 million. Nike's market share in U.S. athletic shoes had fallen from 48 percent in 1997 to 42 percent in 2000. In addition, recent supply- ... ss both top-line growth and operating performance. To boost revenue, the company would develop more athletic-shoe products in the mid-priced segment that it had overlooked in recent years. Nike also p ...
Subjects: Businesss Research Papers > Case Studies > Clothing, Footwear and Cosmetics
Strategic Analysis of the Firm, Nike INC
he name, Blue Ribbon Sports. Our modest goal then was to distribute low-cost, high-quality Japanese athletic shoes to American consumers in an attempt to break Germany's domination of the domestic ind ... domination of the domestic industry. Today in 2006, Nike Inc. not only manufactures and distributes athletic shoes at every marketable price point to a global market, but over 40% of our sales come fr ...
Subjects: Businesss Research Papers > Case Studies > Clothing, Footwear and Cosmetics
Nike Pre-analysis
REPORT#1: TEAM CONTRACT The product category we are studying is the expanding division of athletic shoes. Our team is conducting research on Nike Corp., the overall leader in this industry. ... is conducting research on Nike Corp., the overall leader in this industry. The product category of athletic shoes includes men's and women's running, basketball, tennis, soccer, baseball, golf, walki ...
Subjects: Businesss Research Papers
Case Study: The Nike Sweatshop Debate
sity of Oregon track star Phil Knight, Nike is one of the leading global designers and marketers of athletic shoes and apparel. The organizations "swoosh" logo and "Just Do It!" marketing phrase are a ...
Subjects: Businesss Research Papers > Management
Nike Corporation, The Sweatshop Debate
Nike Corporation, founded by Phil Knight in 1972 is not only one of the leading marketers of athletic shoes but also considered one of the world's leaders in globalization. Nike is a huge corpo ...
Subjects: Businesss Research Papers
Case Study: The Nike Sweatshop Debate
The Nike Corporation is the world's leading supplier of athletic shoes and apparel. The company takes its name from the Greek goddess of victory, and has fu ...
Subjects: Businesss Research Papers > Management
Nike: The Sweatshop Debate (Case Study)
nd judgment for its unethical practices. Established in 1972, Nike, one of the leading marketers of athletic shoes and apparel on the planet, has brought in billions of dollars in revenues and sold it ... led sweatshops, one cannot ignore nor avoid the fact that the accusations and campaigns against the athletic giant are still going strong. The internet features a number of websites and groups dedicat ...
Subjects: Businesss Research Papers
Nik:e The Sweatshop Debate
ormer University of Oregon track star, Nike is one of the leading global designers and marketers of athletic shoes and apparel (Hill, 2009). The organizations "swoosh" logo and "Just Do It!" marketing ... programs, and better monitoring of subcontractors.Nike, the leading global designer and marketer of athletic shoes and apparel is constantly targeted for poor working conditions, below-subsistence pay ...
Subjects: Businesss Research Papers > Management
Organizational Impact Paper
f the company.NikeNike was cultivated in 1962 by founder Phil Knight who saw a gap in the market of athletic shoes. Nike had a profound change on its marketing and product when it introduced the Air N ... ter to customer needs on a global level. Nike currently seeks out innovative ways to create advance athletic product and methods to which speak creatively to the current market. The success of Nike is ...
Subjects: Businesss Research Papers > Management
Environmental Scan of Amazon And Nike
still the primary bookseller for consumers on the Web, and Nike was a small growing firm that made athletic shoes imported from Japan, making its presence in the American market.Today, however with t ... et, founded in 1962 by Bill Bowerman and Phil Knight. What started out as a distributor of Japanese athletic shoes to American consumers later became a traditional and non-traditional distributor for ...
Subjects: Businesss Research Papers > Management
Marketing Management/ Mix
Such a product that your humble narrator had to purchase once was a pair of unbalanced, curved sole athletic shoes that instantly puts the 5foot 2inch wearer to a much elevated eye-level. These shoes ... rer to a much elevated eye-level. These shoes were developed and marketed by Skechers in 2009 as an athletic shoe that can be used to tone certain muscle groups when walking, during low impact exercis ...
Subjects: Businesss Research Papers > Management