Essays Tagged: "Candy Lightner"

Public Relations in Action

those that are in need of help due to being victims of drunk drivers. MADD was founded in "1980 by Candy Lightner and a small group of other mothers." Candy's daughter Cari was killed by a drunk driv ...

(7 pages) 147 0 4.3 Dec/2004

Subjects: Businesss Research Papers > Marketing


tials MADD, by which it is hereafter referred as), is a grass-roots organization started in 1980 by Candy Lightner and a group of other mothers who were angry over drunk driving and held meetings on h ... one of the largest crime victim organizations in the world. What lead to creating Madd because when Candy Lightner's daughter Serena was 18 months old, Lightner's car was hit from the rear by a drunke ...

(3 pages) 2 0 0.0 Oct/2014

Subjects: Humanities Essays > Classical Studies