Essays Tagged: "Counterfeit consumer goods"


BRM681RESEARCH PROPOSALBM7001CFCustomers' Preferences on Counterfeits Brands;The Impact on Luxury BrandsBY:Nurulfatihah binti Jamali 2013620598Nurul Fatihah ... creased by years. Some producer had taken advantage on this situation by producing the imitation or counterfeits brands.Counterfeiting is the attempt to imitate the luxury goods that offer the users a ... eople are too proud to chase for luxurious and branded goods, some could not afford to own one. The counterfeits brand had so much to offer the potential buyers that only willing to pay less to own th ...

(16 pages) 4 0 0.0 Mar/2014

Subjects: Businesss Research Papers