Essays Tagged: "customer delight"

Customer service with online and virtual communication

Philip Harper (2006) states, "These days, it's all about customer delight" (¶ 1). Customer service with online and virtual communication must go beyond ... virtual communication must go beyond satisfying the customer. A personalized, effective approach to customer service is broken into three steps of identifying the customer, learning about the customer ... s broken into three steps of identifying the customer, learning about the customer, and serving the customer. To maintain a continuous online relationship, several tactics are necessary (Harper, 2006) ...

(5 pages) 130 0 3.0 Feb/2007

Subjects: Businesss Research Papers > Management

King Fisher

ontinues to grow steadily due to its various efforts in enhancing consumer experience and capturing customer delight. The various Kingfisher beer brands areKingfisher Blue - Premium BeerKingfisher Str ...

(2 pages) 1 0 0.0 Sep/2011

Subjects: Businesss Research Papers