Essays Tagged: "Decoy effect"
Th Decoy Effect
EconomicsReflection Paper #1Before reading this chapter, I had never heard of the idea of having a decoy option for something. The decoy is option that is slightly less appealing so that you choose t ... htly less appealing so that you choose the option that is supposedly the best for the consumer. The decoy effect is when you choose that option that is supposedly better instead of the less appealing ...
Subjects: Social Science Essays > Economics