Essays Tagged: "Gillette"

Gillette Financial Analysis This assignment was intended to solicit a complete financial analysis of a publicly traded company in the U.S. for the fiscal year ending 2003.

Company DescriptionThe Gillette Company operates in many locations around the world to deliver services from any of their f ... ices from any of their five business segments: razors, toiletries, batteries, oral care, and Braun. Gillette's razor division products are MACH3, Sensor, SensorExcel, Trac II, Atra, and Good News. The ... are MACH3, Sensor, SensorExcel, Trac II, Atra, and Good News. The toiletries division is made up of Gillette Series, Adorn, Right Guard, Soft and Dri, Foamy, and Dri Idea. The battery division consist ...

(7 pages) 500 0 3.0 Mar/2004

Subjects: Businesss Research Papers > Case Studies

Analysis of Brower vs. Dominy argument in Encounters with the Archdruid

sful stint as a teacher, became a county agricultural agent for the federal government in Wyoming's Gillette County. This was the time of the Great Depression and also a great drought in the American ... lack of water available to farmers in his county, Dominy orchestrated the building of many dams in Gillette County, providing water to thirsty farmers and their livestock. Rewarded with a job in the ...

(6 pages) 64 1 3.0 Mar/2004

Subjects: Literature Research Papers > North American

Why is the ability to exploit economies of scale so important in mature industries?

eive as much press coverage as their technology based counterparts, companies such as Coca Cola and Gillette have achieved higher profitability and growth than many technology based companies ever cou ...

(8 pages) 107 1 5.0 Apr/2004

Subjects: Businesss Research Papers > Management

Product marketing - the wet shave Market

keting manager for Wilkinson Sword I have been asked to prepare a report to explain the reasons why Gillette invests heavily in new product development and promotion. I will look at Gillette's product ... 's product and branding strategies and consider how these impact other elements of the marketing mixGillette have launched their new product, it's a partially new product called the Mach 3, it has had ...

(7 pages) 340 0 4.0 May/2004

Subjects: Businesss Research Papers > Marketing

WILTECH INDIA

started to sell in the India market, which had some competitors as: Malhorta, Contron, Erasmic, and Gillette. Gillette is a potential strong competitor, which Wiltech was worried about its next moves ...

(2 pages) 69 3 4.7 Aug/2004

Subjects: Businesss Research Papers > Case Studies

Public Relations

Executive SummaryIn 1926, the year of the Company's 25th anniversary, King C. Gillette wrote of the Company's flagship product, the safety razor, "There is no other article for i ... easily be written today -- not just about our razors, but also about the wide range of top-selling Gillette products.From Boston to Bangkok, Johannesburg to Mexico City to Berlin, the modern traveler ... cts.From Boston to Bangkok, Johannesburg to Mexico City to Berlin, the modern traveler encounters a Gillette product portfolio far broader, and a worldwide presence far stronger, than any envisioned b ...

(22 pages) 721 0 5.0 Jan/2005

Subjects: Businesss Research Papers > Management

Marketing report for Gillette Singapore

Executive SummaryThis report sets out by analyzing one of Gillette(S)'s successful launched product series, the non-disposable shaver - Mach3 series. For conv ... - such as comments and recommendations, were made based on analysis performed.Detailed analysis on Gillette's current marketing situation was done through using the EPISTLE for Macro analysis and Mic ... ter's Five Forces for Micro analysis. SWOT analysis was used for possible growth. It was found that Gillette's strength lies in its strong brand equity that is capable of catering to all market segmen ...

(17 pages) 237 1 5.0 Feb/2005

Subjects: Businesss Research Papers > Marketing

A report on Gillette India Ltd.

"Every morning of Every Day over 1 Billion people worldwideUse a Gillette product"Gillette profile20th century has shown, Gillette is without peer in the grooming bu ... alkaline batteries in the world, is the clear global leader in the growing alkaline battery market.Gillette's portfolio is organized into five segments: Blades and razors, Personal Care, Oral Care, D ... olio is organized into five segments: Blades and razors, Personal Care, Oral Care, Duracell, Braun. Gillette's portfolio consists of brands like Gillette Presto, Sensor Excel, Gillette Mach III and Gi ...

(10 pages) 181 0 5.0 Mar/2006

Subjects: Businesss Research Papers > Case Studies

Supply and Demand

ybrid vehicles is significantly higher than the supply of the hybrids offered by car manufacturers (Gillette, 2005). The main appeal behind purchasing a hybrid is the rising cost of fuel. Hybrid sales ... so increasing because of its appeal to diverse buyers, good resale value, and government tax break (Gillette, 2005). For example, consumers who want to purchase a Prius, a Toyota hybrid, must be place ...

(1 pages) 36 0 5.0 Oct/2007

Subjects: Social Science Essays > Economics

Epitome of disgusting

results aren't back from the lab yet). Also on this counter is a fine combination of Aquafresh and Gillette commented by little black hairs that might have originated from my brother's chin. Where is ...

(2 pages) 372 0 0.0 Feb/2008

Subjects: Literature Research Papers > North American

The Gillette Company is the world market leader in male

The Gillette Company is the world market leader in male grooming products, including blades, razors and ... s, such as portable power and oral care businesses. In the 100 years since the company was founded, Gillette has gained, held and strengthened their leadership position through the company?s strategy ... tion through the company?s strategy of managing its businesses with a long-term global perspective. Gillette has been able to generate long-term profitable growth in changing global marketplaces throu ...

(4 pages) 25 0 0.0 Feb/2008

Subjects: Businesss Research Papers > Case Studies

"The aim of marketing is to know and understand the customer so well that the product or service fits him or her and sells itself." (Drucker) Produce arguments for and against this statement.

w customers (Wangenheim & Bayón 2007). For example, when Sony invented its Play Station, Gillette its Mach III razor, and Nintendo its Wii all three companies designed a product that custom ...

(4 pages) 50 0 5.0 Oct/2008

Subjects: Businesss Research Papers > Marketing

Gillette - Marketing in Spain

At the moment, Gillette has around 28,000 employees worldwide, controls more than 60% of the world market and is pr ... employees worldwide, controls more than 60% of the world market and is present in 145 countries.The Gillette strategy is a global strategy, and a global strategy provides numerous advantages. The mark ... enhances the hypothesis of standardization of production and of the marketing variables.Currently, Gillette's strategy has been honed to a new level of sophistication. Each new model of razor has a u ...

(2 pages) 22 0 0.0 Nov/2008

Subjects: Businesss Research Papers > Marketing

Gillette Indonesia

Gillette Indonesia Case AnalysisWritten ReportMKTG 621Word Count: 1490Gillette Indonesia: Growth Str ... ortMKTG 621Word Count: 1490Gillette Indonesia: Growth Strategy and Marketing PlanSummary Statement. Gillette should focus on its core competency by continuing to add value to the new car distribution ... should focus on its core competency by continuing to add value to the new car distribution channel. Gillette should further develop its emphasis on used car sales and change its dealer fee structure. ...

(11 pages) 55 0 1.0 Dec/2008

Subjects: Businesss Research Papers > Marketing

International Business Environments: Learning Goals, Simulation Markets, and Teamwork

adapted accordingly.One of the cases used in class that illustrates cross-cultural business is the "Gillette Indonesia" case. Gillette had difficulties advertising because there were over 250 regional ... dn't realize how all these cultural differences greatly influenced the important business decisions Gillette makes as a company.Another example of cross-cultural business is the "Henkel KGaA: Detergen ...

(9 pages) 9 0 0.0 Dec/2011

Subjects: Businesss Research Papers > Markets & Exchanges

GILLETTE CASE

The Gillette Company: Trac IIJay E. KlompmakerCharles M. KummelIn July 1978, Mike Edwards, Brand Manager ... t two brands? Even if they could, would it be sound marketing policy to do so?COMPANY BACKGROUNDThe Gillette Company was founded in 1903 by King C. Gillette, a 40-year-old inventor, utopian writer, an ... ottle-cap salesman in Boston, Massachusetts. Since marketing its first safety razor and blades, the Gillette Company, the parent of the Safety Razor Division, had been the leader in the shaving indust ...

(22 pages) 0 0 0.0 Apr/2014

Subjects: Businesss Research Papers > Marketing

To what extent is our sense perception a reliable source of knowledge?

Aug. 2006< http://www.energizer.com /learning/default.asp >."Learning Centre." Duracell. The Gillette Company. 31 July 2006< http://www.duracell.com /au/main/pages/learning-centre-what-is-a- ...

(2 pages) 1 0 0.0 Oct/2014

Subjects: Social Science Essays > Psychology > Sensation & Perception