Essays Tagged: "John Sculley"
Donna Dubinsky. The business strategy of dubinsky led Apple Computer Inc. to become a major player in the computer industry
ation lines and lines of command. The decision ought to be found in the organization, and therefore John Sculley is given the responsibility for this.Dubinsky, Coleman, Weaver and Campbell should supp ...
Subjects: Businesss Research Papers > Marketing
Strategy Implementation and Execution Report Apple Computer 1992
s that leveraged Apple's strengths in software. According to the Executive Management Team (EMT) of John Sculley, Michael Spindler, and Joe Graziano et. al, gaining market share could be done by lower ... in 1992 did not support the firm's strategy, but an effort was being made to mold these into place. John Sculley as the CEO, at the time took on the responsibilities of CTO, was actively involved and ...
Subjects: Businesss Research Papers > Case Studies
Ebay
ion, 05/08/02) Wireless Bidding InPhonic, a new wireless company that is backed by former Apple CAO John Sculley, will provide a new monthly service that allows people to place bids on an item on eBay ...
Subjects: Businesss Research Papers > Case Studies > E-commerce
Analysis of Apple's Steve Jobs personality traits
m an experienced executive to manage its way forward. In 1983, Jobs hired then Pepsi-Cola president John Sculley as Apple's new president and CEO by asking, "Do you want to spend the rest of your life ... obs' resignation in 1985, following a long corporate power struggle between Jobs and then Apple CEO John Sculley, exemplified a situation common to the entrepreneur: an inability to adjust as the comp ...
Subjects: Businesss Research Papers > Management > Leadership and Communication