Essays Tagged: "PRSA"

PR and It's Impact on Society

erica website, "Public relations help an organization and its publics adapt mutually to each other (PRSA.org, 2004)."For businesses, the public does not just consist of the community in which the busi ... s Society of America website. Retrieved Monday November 8, 2004 from the World Wide Web: http://www.prsa.org/_About/overview/index.asp?ident=over1

(4 pages) 191 0 5.0 Feb/2005

Subjects: Businesss Research Papers > Marketing

Defining Public Relations -- Definitions from 3 sources.

om website: http://www.publicrelationsmedia.com.au/whatpr.htmlPublic Relations Society of America, (PRSA). About public relations. Retrieved on September 16, 2005 from PSRA website: http://www.prsa.or ...

(4 pages) 749 0 4.9 Oct/2005

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

press agency and publicity since these were major elements from which modern public relations grew (PRSA, Nd). Public relations is an effort to receive free news coverage in a publication, Web site, o ... ognizes that all organizations have multiple publics from which they must earn consent and support (PRSA, Nd).From WikipediaPublic relations is the art and science of building relationships between an ...

(5 pages) 425 0 2.3 Jun/2006

Subjects: Businesss Research Papers > Management

Defining Public Relations

hat brief time, there have been many definitions. According to Public Relations Society of America (PRSA), ". . . the earliest definitions emphasized the roles of press agentry and publicity since the ... formance, based on mutually satisfactory two-way communication" (p. 10). The second definition from PRSA (nd) has several definitions defined of what PR is, one definition states, "the need for resear ...

(3 pages) 503 0 3.0 Sep/2006

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

were major elements from which modern public relations grew. (Public Relations Society of America [PRSA], n.d.) Many definitions were quite lengthy, so much so that they tended to describe what publi ... widely used: "Public relations helps an organization and its public adapt mutually to each other." (PRSA) This definition implies the essential functions of research, planning, communications dialogue ...

(3 pages) 325 0 3.0 Oct/2006

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

the opinions of others about an organization.According to the Public Relations Society of America (PRSA) website (2002), "Public relations helps an organization and its public adapt mutually to each ... e (2002), "Public relations helps an organization and its public adapt mutually to each other" (www.prsa.org). Though this definition may be short and concise, the PRSA is aware of the other definitio ...

(3 pages) 262 0 4.3 Feb/2007

Subjects: Businesss Research Papers > Marketing

Ethics In Public Relations

ove the field by belonging to professional organizations, like Public Relations Society of America (PRSA). Members of professional organizations are more likely to abide by their code of ethics for fe ... organizations are more likely to abide by their code of ethics for fear of expulsion. However, the PRSA website says that only, "roughly ten percent of the estimated 15,700 public relations professio ...

(5 pages) 73 0 3.0 Oct/2001

Subjects: Businesss Research Papers

Defining Public Relations

nding among groups and institutions. It serves to bring private and public policies into harmony," (PRSA, n.d.)Fraser Seital, author of The Practice of Public Relations, defines public relations as a ... learns to blend the two disciplines as best it can in order to meet goals and objectives.ReferencesPRSA, (n.d.). In Official Statement on Public Relations. Retrieved Aug. 24, 2007, from http://www.pr ...

(3 pages) 105 0 3.0 Sep/2007

Subjects: Businesss Research Papers

Defining Public Relations Paper

ing between an organization and its public”. However, the Public Relations Society of America (PRSA) put a formal statement out on November 6, 1982 stating they have formally adapted the followin ... ing among groups and institutions. It serves to bring private and public policies into harmony (www.prsa.org).” My personal view on public relations is a company’s representation of themselv ...

(2 pages) 146 1 3.5 Sep/2007

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

definition, but there were many:The Puget Sound Chapter of the Public Relations Society of America (PRSA) states, "Public relations is a management function that establishes and maintains mutually ben ... atters in the final outcome of public relations.Public Relations and the Puget Sound Chapter of the PRSA definitions refer to public relations as a management function; the former is a function to hel ...

(3 pages) 209 0 5.0 Oct/2007

Subjects: Businesss Research Papers > Marketing

Public Relations

ple definition for public relations, the governing body of the Public Relations Society of America (PRSA) formally adopted a definition of public relations which has become the most accepted and widel ...

(5 pages) 33 0 3.0 Dec/2007

Subjects: Businesss Research Papers

Defining Public Relations

n information and is somewhat complex statement to grasp.The second description is sourced from the PRSA (Public Relations Society of America) website. The PRSA is the world's largest organization for ... merica. (2007). Official Statement on Public Relations. Retrieved February 6, 2007, from http://www.prsa.org/aboutUs/officialStatement.htmlUNjobs Association of Geneva. (2008). A Swiss Association. Re ...

(4 pages) 49 1 4.3 Feb/2008

Subjects: Businesss Research Papers > Marketing

Individual functions of public relations

ions people have a conning tower from which to identify new markets, new products, and new methods (PRSA, Nd).Other ways that public relations help is to protect the present position when an organizat ... nsition through a necessary change guided by public relations professionals is a real dollar-saver (PRSA, Nd).Communications management: The function of communicating with managers and all other emplo ...

(6 pages) 92 0 5.0 Apr/2008

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

from, Web site: http://www.cipr.co.uk/direct/looking.asp?v1=whatPublic Relation Society of America (PRSA) (2008, March). How does PRSA definepublic relations? Retrieved March 27, 2008 from, Web site: ... March). How does PRSA definepublic relations? Retrieved March 27, 2008 from, Web site: http://media.prsa.org/text_responder.cfm?name_id=2#a40Seitel, Fraser P. (2001). The Practice of Public Relations ...

(4 pages) 41 1 5.0 May/2008

Subjects: Businesss Research Papers > Management

Public relations defined

c RelationsThe definition provided for public relations by the Public Relations Society of America (PRSA) is "Public Relations helps an organization and its public adapt mutually to each other" (n.d.) ... ollolibrary.com.Public Relations Society of America (n.d.) About Us. Retrieved May 28, 2008 fromwww.prsa.org/aboutUs/officialStatement.htmlSeitel, F.P., (2004 ) The Practice of Public Relations, Ninth ...

(3 pages) 26 0 0.0 Jun/2008

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

s or failure depends (Ask.com, 2007).The governing body of the Public Relations Society of America (PRSA) formally adopted a definition of public relations which has become most accepted and widely us ... n public relations most of the definitions are what public relations does verses what it is. At the PRSA website they give both definitions. What Public relations does is helps our complex, pluralisti ...

(4 pages) 32 0 3.0 Oct/2008

Subjects: Businesss Research Papers > Management

Defining Public Relations

relations will continue to change in order to adapt and meet the needs of organizations.References:PRSA (2008, March). How does PRSA define public relations?Retrieved March 27, 2008 from, Web site: h ... March). How does PRSA define public relations?Retrieved March 27, 2008 from, Web site: http://media.prsa.org/text_responder.cfm?name_id=2#a40Seitel, Fraser P. (2001). The Practice of Public Relations( ...

(3 pages) 18 0 0.0 Nov/2008

Subjects: Businesss Research Papers > Management

Definicion de Relaciones Publicas

ucha gente que han utilizados estos beneficios.La Sociedad de Relaciones Publica de América (PRSA) define las relaciones públicas como la parte de la administración que ayuda a un ... onas.Cuando comparamos la definición de La Sociedad de Relaciones Publica de América (PRSA) y la comparamos con la del libro Public Relation The Profession and the Practice podemos ver u ...

(3 pages) 15 0 0.0 Jan/2009

Subjects: Businesss Research Papers > Marketing

Public Relations Paper - MKT438

ition of public relations comes from the governing body of the Public Relations Society of America (PRSA). The definition that was formally adopted in 1988 has become the most accepted and widely used ... ions of an organization or individual.All three definitions reveal a facet of public relations. The PRSA definition is somewhat vague for a first time student of public relations, while McNamera's def ...

(3 pages) 43 0 3.0 Mar/2009

Subjects: Businesss Research Papers > Marketing

Defining Public Relations

ustomers, local communities, shareholders, and other institutions, and with society at large” (PRSA, 1982). This definition from the PRSA contradicts my initial definition of PR. According to the ... of a company and coming together with the community surrounding the business in a cohesive way. The PRSA statement goes on to say that the managements of institutions need to understand the attitudes ...

(3 pages) 369 0 0.0 Aug/2009

Subjects: Businesss Research Papers