Essays Tagged: "repeat business"

Critical Thinking Case Study: Implementing a Customer Relationship Management Tool at ImageStream

utation for world class service enjoy customer bases with higher degrees of loyalty and substantial repeat business. To maintain dependable, profitable clientele, companies must "go beyond customer sa ... admaps and overall company objectives to customers. Providing access to this key information drives repeat business, because it decreases price sensitivity and focuses company efforts on its key stake ...

(8 pages) 562 0 4.9 Dec/2003

Subjects: Businesss Research Papers > Management

Managing Customer Service

p.307) " Customer service is one of the most direct tools we have for building loyalty, attracting repeat business, generating word-of-mouth business and boosting profits. It might be full of paradox ... eny or excuse.Ask questions if needed to fully understand the problem.Confirm your understanding by repeating both the facts and customer's feelings.Apologise if appropriate. This doesn't mean admitti ...

(8 pages) 478 2 4.3 May/2004

Subjects: Businesss Research Papers

Managing Customer Service

p.307) " Customer service is one of the most direct tools we have for building loyalty, attracting repeat business, generating word-of-mouth business and boosting profits. It might be full of paradox ... eny or excuse.Ask questions if needed to fully understand the problem.Confirm your understanding by repeating both the facts and customer's feelings.Apologise if appropriate. This doesn't mean admitti ...

(9 pages) 266 1 3.6 May/2004

Subjects: Businesss Research Papers

Managing Customer Service

stomer Service"Customer service is the most direct tools we use for building up loyalty, attracting repeat business, generating word-of-mouth and boosting our profits" (Cole 2001, p307). Statistics st ... is important and reward staffs in a way that means something to them. That way the behavior will be repeated. Don't reward every high-performance behavior every time. Occasional rewards works much bat ...

(9 pages) 450 0 3.6 May/2004

Subjects: Businesss Research Papers > Management

McDonald's Marketing Plan

ents. The marketing team believes that there is an opportunity to gain more customers and gain more repeat business from customers in a demographic that includes 18 - 24 year-old consumers. This new m ... als.OpportunitiesMcDonald's has the opportunity to increase the number of customers and to increase repeat business from the target market segment. The target market will be thinking of McDonald's whe ...

(7 pages) 383 0 4.7 Jul/2006

Subjects: Businesss Research Papers > Marketing

Total Quality Management Survey

Customer satisfaction is important to an organization because it leads to repeat business. In order for companies to thrive, the need for value is essential to customer satis ...

(6 pages) 906 0 4.8 May/2007

Subjects: Businesss Research Papers > Case Studies

Ebay

risks.EBay has an enormous network of buyers and sellers and has been very successful in generating repeat business. Many people are, in fact, making a living using eBay as their sole business. The wh ...

(7 pages) 176 0 5.0 Feb/2008

Subjects: Businesss Research Papers > Case Studies > E-commerce

Choose the airlines as an industry to apply the Michael Porter's 'five forces' model and discuss how one established airline like SIA should respond to the competitive environment.

esses that command premium prices with high margins, businesses in which there are a high degree of repeat business, with word-of-mouth praise by customers as one of the most important marketing chann ... s more rewards and privilege that come with travelling so as to gain customer loyalty and to entice repeated sales. This is just one, but excellent, way of better serving and satisfying travellers who ...

(8 pages) 180 0 3.7 May/2008

Subjects: Businesss Research Papers > Case Studies

Current Market Conditions

trategies Ford suggest to preserve or enhance sales is to focus on customer loyalty, retention, and repeat business. These three areas can lead to lifelong consumers who spend an average of $300k on a ... ir first vehicle and a frequent point's card to be used for service and free gasoline certificates. Repeat business is a hard concept to achieve because all the competition trying to take the customer ...

(7 pages) 72 0 3.0 Jan/2009

Subjects: Businesss Research Papers

Job Analysis and Selection

our newly expanded company suggests that the new sales force should achieve a much higher level of repeat business. Repeat business can be counted on for future growth and stability of our company. T ... ed to the principal of the establishment of longer term relationships with their clients. They have repeatedly shown themselves to have the product knowledge necessary to produce sales at an accelerat ...

(5 pages) 178 0 5.0 Apr/2009

Subjects: Businesss Research Papers > Management > Human Resource Management

Improving Organizational Performance

owth. Bulk of the firm's revenue was generated from a dedicated customer base providing substantial repeat business. During the last 2 years though business suffered based on dissatisfaction with qual ...

(5 pages) 30 0 0.0 Jun/2010

Subjects: Businesss Research Papers > Management