Essays Tagged: "TiVo"

Tivo, what went wrong

TiVo's business modelThe TiVo business model helps the company reaching their goals of providing con ... ple would actually want to watch on their TV, at any given time of the day.Competitive advantages:1.TiVo recognizes the preferences of it user and automatically records them.2.TiVo was the first compa ... y records them.2.TiVo was the first company in the market that offered a product in this category.3.TiVo users can decide what they want to see and when they want to see it, also commercials.4.TiVo ha ...

(6 pages) 340 0 3.0 Jan/2004

Subjects: Businesss Research Papers > Marketing

The Benefits of Television

ad situations that could be occurring in every day life. On the article "Friend or foe? The cult of tivo Cometh," Warren st John says that "people that use the device called tivo is a gods machine"(1) ... en st John says that "people that use the device called tivo is a gods machine"(1). This is because tivo is a device that records one's favorite entertainment shows and the only shows they might enjoy ...

(2 pages) 18617 0 3.9 May/2004

Subjects: Literature Research Papers > Creative Writing > Persuasive Writing

A product review on the Rioriot 20GB MP3 player

mpany that owns Rio (which creates MP3 players), Replay TV (which is a digital video recorder, like Tivo) and Escient (which develops and markets new digital convergence products). Sonicblue is a good ...

(6 pages) 103 2 4.6 May/2004

Subjects: Businesss Research Papers > Marketing

Book Review of "Next: The Future Just Happened" By Michael Lewis

ing companies to the artists, is widely due to the Internet.Chapter 3 focuses on the development of TiVo and other digital video recorders (collectively referred to as "black boxes"), that enable view ...

(4 pages) 54 1 3.7 Aug/2004

Subjects: Science Essays > Computer Science > Internet and networking

TiVo Case Analysis

TiVoTiVo is best suited for everyone who considers television viewing a source of entertainment. Thi ... evision networks and families whose members have different viewing preferences. For these families, TiVo helps reduce conflicts relating to what program is watched at a particular time and for other p ... grams at the time when the networks air them, they can now watch these shows at their own time.Does TiVo have the potential to become a key player in TV broadcasting?TiVo should serve as a system that ...

(2 pages) 207 0 3.7 Apr/2005

Subjects: Businesss Research Papers > Marketing

Tivo Strategic Analysis/Marketing Case Study

TIVO STRATEGIC ANALYSISTiVo Inc., based in Alviso, CA, was incorporated in 1997. The founders, Micha ... iso, CA, was incorporated in 1997. The founders, Michael Ramsay and James Barton, initially founded TiVo as a home networking business to offer a plethora of interactive features to consumers within t ... venture capitalists joining Ramsay and Barton on this idea honed their business vision and advised TiVo to focus on one household feature first before expanding into a wider variety of applications. ...

(11 pages) 523 0 5.0 May/2005

Subjects: Businesss Research Papers > Case Studies

Tivo

What is Tivo?The company TiVo is an innovative company that offers product to those consumers who like to ha ... that offers product to those consumers who like to have more control on the TV programs they watch. TiVo acts as the "portal" for the world of television just as search engines have evolved into porta ... Internet. The result is the delivery of individualized content directly to the consumer.The product TiVo, allows customers to customize their TV program content and timing. TiVo consists of a physical ...

(11 pages) 143 0 5.0 Mar/2006

Subjects: Businesss Research Papers > Case Studies

Marketing Plan: Phase II

eplay Radio is the newest technology in satellite radio. Using the same technology that is used for TiVo, Replay Radio lets satellite radio users record all their favorite shows. Recording is just the ...

(8 pages) 352 0 3.5 Sep/2007

Subjects: Businesss Research Papers > Marketing

Watcher Tendencies - Classification Essay

ike ESPN, broadcast shows in High Definition to make the picture seem more real. Inventions such as TIVO have allowed viewers to record their shows and movies in order to watch them at their leisure. ...

(4 pages) 22 0 0.0 Feb/2008

Subjects: Social Science Essays > Communication Studies > The Media

Product Placement

roduct placement is something that consumers can't simply shut off or "zap" through if using DVR or Tivo. This makes the exposure to the brand a lot easier for advertisers. Traditional advertising is ...

(5 pages) 31 0 4.6 Feb/2008

Subjects: Social Science Essays > Communication Studies

TiVo. What is TiVo, from the customers point of view? Target Market. Stakeholders. Strenghs. Weaknesses. Current Situation. Action Plan. Communications Plan

Iniciada en 1999, TiVo es la creadora de servicios de televisión para grabadores de video digital (DVR)Cifras:4 ... equipo hasta 30 horas grabaciónServicioUS $9,95 mensualUS $99 anualUS $199 de por vidaQUE ES TIVO?Un servicio de entretención que facilita el acceso a lo que el televidente realmente des ... l. Así los consumidores pueden estar "a cargo" de lo que ven.Consta de dos partes, la Unidad TiVo que es el Harware o DVR en sí y el Servicio TiVo.La Unidad TiVo se conecta a la se&ntild ...

(6 pages) 39 0 5.0 Dec/2008

Subjects: Businesss Research Papers > Marketing

E-Business: Education

deo recorder. However, a new medium is emerging called in-TV product ads, which is being offered by TiVo.In July of 2008 TiVo and Amazon entered in an agreement for TiVo to offer inter-active Amazon a ... ly of 2008 TiVo and Amazon entered in an agreement for TiVo to offer inter-active Amazon ads on the TiVo digital video recorder (Eldon, 2008). In essence, a product can be offered such as a new movie ...

(6 pages) 27 0 0.0 Jun/2009

Subjects: Businesss Research Papers

TiVo in 2005

Summary:TiVo Inc. was incorporated in 1997. It was initially founded as a home networking business that offe ... ir home. Their aim was to develop a smarter entertainment system at a price consumers could afford. TiVo began developing digital video recorders (DVRs) which enable subscribers to record programs wit ... y have provided viewers with greater control, easier navigation, and a wider range of view options. TiVo is now a leading DVR provider. They have created a new platform which gave them the first mover ...

(6 pages) 12 0 0.0 Nov/2009

Subjects: Businesss Research Papers > Case Studies

TiVo Case

Title of the Case: TiVo 2008Time Context or Period: 1999-2008Summary of the Case:TiVo gained a huge number of subscribe ... ndustry because it gave the customers the power over their preference on television shows. Although TiVo had a rough start in entering the entertainment industry and the founders found it difficult to ... rt in entering the entertainment industry and the founders found it difficult to fully explain what TiVo is really all about, it still managed to enter the said market and be the leader for DVRs. TiVo ...

(6 pages) 1 0 0.0 Sep/2014

Subjects: Businesss Research Papers > Management > Management Planning & Decision Making