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  • An agile supply chain

    There is a lot of good information in this essay. However Sport Obermeyer is faced with increased difficulty predicting the demand of products in the coming winter season 1993-1994 line. This difficulty is due in part to greater variety and increased competition but mainly due unclear indications about how end-consumers were responding to the company's current 1992-1993 line. An agile supply chain means that Sport Obermeyer needs to build agility, adaptability and alignment with suppliers within its system. Achieving this goal will reduce lead times, which will allow the company to react more quickly to market demands and reduce the need for strenuous forecasting almost a year ahead of delivery to retailers. A judgmental forecast from manager, consumer opinion and survey and retailer opinions can reduce forecast error.
    • 24/12/2008
    • 07:16:12
    • Score: 0 out of 0 people found this comment useful.