BOEING's Strength, Weakness, Threats, Oppotunities and its Implication

Essay by karylle December 2004

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Strengths Implications

1. Highly Skilled Managers The operation of the company will run smoothly. The performance of the company will improve and would lead the company to be successful.

2. Provide global customer support It would serve the customers better and it would be very convenient to those customers in other countries to ask for help. This would help the company to gain a better image due to the provided services to help the customers.

3. Outsourcing It can save time for the company to manufacture or assembly its products.

4. Emphasizing the product quality The durability of the company could last long. It gives the company to have a durability image to the customers. Customers would likely be satisfied and the company could gain some customer loyalty.

5. Recognized market leader Customers would likely choose them first as their priority.

6. Strong brand name Customers would easily associate the product.

The brand name is instilled in the mind of the customers. Then, customers would think that the product is of good quality and the product would be their major choice when purchasing. The company would be able to generate higher sales for having strong brand name. It also has more advantage than the competitors in many areas.

7. Joint ventures/ Alliances with other aircraft companies It would help the company lessen its burden on producing other parts of aircraft. It aids on making the production of aircraft faster with the service of another companies. It would make the aircraft production for two aircraft companies sharing ideas for the betterment of the aircraft.

8. Many Features This will give higher probability that the customer would buy the product because of the extra features. This is absolutely an advantage for the company. If passengers are satisfied by this aircraft most probably...