Country Risk and Strategic Planning Analysis Outline

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Comprehensive Environmental Analysis pg. � PAGE �1�


Brazil, the world's fifth largest country in geographical expanse and the

largest nation in Latin America, comprises slightly under half the land mass of the South American continent and shares a border with every South American country except Chile and Ecuador. The size of the continental United States excluding Alaska (Culture of Brazil, 2009).

Regional Analysis Alliances:

a. Mercosur include (Brazil, Argentina, Uruguay and Paraguay)

Caricom (consist of 14 members of the Caribbean Community)

Governments of Venezuela and Bolivia

Physical environment

Climate tropical to the North and temperate to the South

Brazil is divided into five regions known as "Land of Contrast"

Note (North)

Nordeste (North east)

Certro Oeste (Certral west)

Sudeste (Southeast)

Sul (South)

The divisions are used for administrative purposes, geographic, demographic economic and cultural variations (Culture of Brazil, 2009).

Brazil is divided into five regions:

The North, The Northeast, Center West, The Southeast, The South

Politics and economics

1. The Federal Constitution provides three independent governing branches:

Executive, Legislative, and Judicial

Brazil has the 8th largest economy in the world.

Brazil has moderate free market and export-orient economy.

Brazil is a member of diverse economic organization:

Mercosur, SACN, G8+5. G20 and the Cairns Group

Inflation is 4.26%

Social, health, and environmental


1. 33 million Brazilians live in poverty

Middle class accounts for one-fifth to one-third of the

population. Estimates suggest that 19 million Brazilians move from

the working poor to the lower meddle class (Culture of Brazil


The people can afford healthcare, Brazil has world-class healthcare in

modern medical centers, particularly in the prosperous Southeast and

South (Culture of Brazil, 2009).


1. Brazil has a public health system, social programs that primarily serve the

Poor and the health system is vastly under funded.


1. Brazilians...