Contents
EXCECUTIVE SUMMARY..............................................................................................3
Introduction....................................................................................................................5
Understanding the Situational Leadership Theory...................................................................5
Adopting the Situational Leadership Theory at McDonald's.......................................................7
Understanding the Path-Goal Theory....................................................................................9
Adopting the Path-Goal Theory at McDonald's......................................................................10
Conclusion.....................................................................................................................11
Reference.......................................................................................................................11
Executive Summary
For over 20 years the McDonald's brand has been successful in selling hamburgers and fries. Having committed people and happy customers they have been able to employ many people around the world, giving people a choice of career. During this time there has been much change in the industry, both in customer's habits and opinions and choices of employees. This report will look at how McDonald's has used a very directive style of leadership during that time, which has made it quite successful and has worked well. However, it has failed to adjust to its new surroundings, some being lifestyle, education and the knowledge of its people.
The directive style of leadership is seen to be tired and old fashioned.
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McDonald's
McdonaldThe report looks at two theories, both similar in a way and adopts them for use by McDonald's restaurant managers.
Situation Theory:
This theory has been based on the idea that leaders need to alter their behaviours depending on situation being the readiness of the follower. The theory focuses on two behaviours being Task Behaviour and Relationship Behaviour. To make these behaviours effective, the report looks at the follower's readiness and the ability to accomplish a task (Bartol, Tein, Mathews & Martin, 2003, p.412). The two behaviours face different obstacles at times, so the four leadership styles, telling, selling, participating and delegating are used to make sense of the leadership style that has been used to accomplish a task. The report acknowledges that restaurant managers are becoming participant leaders, McAdam said "a new leader was of a shared vision" (2002). There was a need for the company to remove...