Extra-Strength Tylenol Learning Team C PHL 323

Essay by twelder62University, Bachelor'sA, April 2009

download word file, 10 pages 3.0

AbstractTeam C selects a case study particular to an ethical dilemma in the workplace of Johnson and Johnson. Team C responds to the questions associated with the case. Team C determines all the facts regarding the ethical dilemma such as: symptoms of problems, root problems, unresolved issues, roles of key players, and ethical issues involved. Team C analyzes and evaluates alternatives. Team C also decides on the most valid alternative, and makes recommendations.

Extra-Strength TylenolAvoiding crisis in any given company is inevitable. However, when a crisis does come along, it needs to be handled in a timely and organized manner. According to Trevino (2004), when Johnson and Johnson was going through their Tylenol sabotage in 1982, they made the best turn around and proved to other companies how situations like this can be handled to avoid conflicts in the future.

In the fall of 1982, McNeil labs, a subsidiary of Johnson and Johnson, was confronted with a crisis when seven people on Chicago's West Side died mysteriously.

Authorities determined that each of the people that died had taken an Extra-Strength Tylenol capsule laced with cyanide. The names of the seven people who died are Mary Kellerman, Adam Janus, Adam's brother Stanley, and his wife Theresa, Mary Reiner, Paula Prince and Mary McFarland. The news of this incident spread quickly and caused of a massive, nationwide panic. The poisonings made it necessary for Johnson and Johnson to launch a public relations program, in order to save the integrity of both their product and their corporation.

The tampering happened between the time the Tylenol reached the shelves, the Tylenol products were taken from shelves, infected with cyanide and put back on the shelves. (Bell, Rachael 2008)During this crisis, Johnson and Johnson formed many special, non-typical relationships with such organizations as...