Global Communications Generic Benchmarking Paper

Essay by rlundayUniversity, Master'sA+, April 2010

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Benchmarking: Global Communications � PAGE \* MERGEFORMAT �1�


Generic Benchmarking: Global Communications

University of Phoenix


Generic Benchmarking: Global Communications


Global Communications is one of many companies facing tremendous economic pressure in today's market. Many companies are looking for ways to decrease costs, and increase their profits. A common practice used today is looking at the best practices of other companies to find creative ways to improve your own. This process, called generic benchmarking, has proven to be very effective. In this paper, the six companies that were examined to find solutions for Global Communications were NEC Corporation of America, Nitsuko Corporation, Sears Holding Corporation, Pier One Imports, Fed EX, and Whirlpool. Each company had their own unique issues, but was similar in the fact that they all recognized the need for change, and found creative ways to overcome their problems, and the result was a stronger, more efficient business.

In trying to find the best practices of each of these companies, each one had to be closely examined. This paper will focus on the issues each company was facing, how they overcame them, and how the solutions used by these companies could be beneficial to Global Communications as well.


Company Synopsis

Federal Express by Ernest Adams III

The importance of open communications is underscored by the fact that business leaders cited good communications as the single most important factor in improving workforce productivity in another survey conducted by Watson Wyatt Worldwide (2001, Best Practices). More companies are beginning to find that people are the foundation of a company's success and FedEx is no exception. By communicating with their employees, FedEx has built a company with employees who are well informed and, in turn, perform well as a result.

After earnings...