Informative communication, and recommend to the organization

Essay by toughjbsCollege, UndergraduateB, April 2008

download word file, 13 pages 0.0

Executive Summary

The purpose of this report was to compare and contrast persuasive and informative communication, and recommend to the organization as to how they should communicate effectively with their clients so the organization can achieve its aims and objectives.

This report provides a brief definition of communication and recognizes different aspect of communication and how that affects the customers. There are 5 types of communication which is verbal communication, non-verbal communication, persuasive communication, informative communication and finally perception. Each of those types will be provided with a brief explanation and the importance on how General Pants Co will apply these communications in order to communicate with their customer effectively.

It is recommended that General Pants Co should communicate more effectively so the organization can achieve its aims and objectiveness. For instance, General Pants Co need to use those type of communication to influence customers and succeed in their business.

1.0 Introduction

1.1 Purpose

The purpose of this report is to compare and contrast persuasive and informative communication and make recommendations.

1.2 Scope

This report will discuss the importance of communication. Communication context, persuasive and informative communication, verbal and non verbal communication, listening and perception in the organization.

1.3 Methodology

The information used in this report was collected by consulting an independent review by relevant academic journals, textbooks and contacting the company website for additional information about General Pants Co.

1.4 Limitations

In working this report, the author faced some difficulties gathering at least ten references from academic journal articles or edited books and hardly developing it into paragraph. That the report will only address communication, and as such cannot be used as marketing report and has no financial information.

1.5 Assumptions

It is assumed that any information provided in this report is accurate, relevant and update.

2.0 Background of...