Martinus.sk - story of an online shop in Slovakia
(Theory of motivation and organization in practice)
Table of Contents
2I. Introduction �
2II. Martinus.sk - Thousands of stories, one online bookshop �
4III. Related management theories �
4III.1. Organizational structure �
4III.1.1. Contingency theory �
6III.2. Motivational theories �
6III.2.1. Expectancy theory �
7IV. Analyze of the case �
8V. Conclusion and Suggestions �
10References and Bibliography �
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Introduction
English: Motivational Saying
Martinus Boxberger Königs Houensis
MurkoIn Slovakia, online shopping is still at its beginning, but with more and more households being able to connect to the Internet and with increasing trust in payments via Internet, online shopping is becoming more and more popular between Slovaks. According to the survey, 48% of Slovak Internet users shop online.�And the most popular products bought online are books.� In our case, we are discussing the success of Slovak online bookshop Martinus.sk which CEO, Michal Meà ¡ko, was in 2011 nominated for the Manager of the Year Award. In our study of Martinus.sk case, we are focusing on organizational structure and motivational theory.
Martinus.sk - Thousands of stories, one online bookshop
Slovak online bookshop Martinus.sk, inspired by popular Amazon.com - is one of examples how love for books and programming can make a dream of one young man to come true. In the beginning, Martinus was an ordinary bookshop located in Martin, Slovakia. Later on, in 2001, after Michal Meà ¡ko, 16 years old, programmer joined the company, Martinus became Martinus.sk - an online bookshop. 11 years later, it is the most popular and the best online bookshop in Slovakia with 60 full-time employees and 40 part-time employees. Martinus.sk received Certificate of Merit for the Personal Commitment of Employees and for the Strength to go their own Way Via Bona Slovakia Awards 2010 and it is first Slovak online...