Name: Ziyas Florist Ziyaflorist.com.au
ZIYA'S FLORIST
Contact: (02) 9707 1577 Target Audience: Anne
Goal: To open up a florist at Shop 2, 22 Chapel Rd, Bankstown 2200
What? | How? | Issues? | Assessable Products |
Is there a need to open up a florist in Bankstown by the name of Ziya's florist | Conducting a survey in the area to find out if florist is required for this location | If florist is not required to change locations Issues with survey - no results | Summary of feedback |
To identify the cost of Leasing the shop Business licence Insurance | By calling real Estates in the area Speaking to fair Trading to obtain licence Comparing quotes from NRMA, AAMI, GIO, Allianz and Shelco | Is the shop going to be too expensive to rent? Will the insurance companies accept and cover my claim | Costing Report |
Identify competition | Quotes from Vista Print, Sydney Advertising Media, Creative Advertising and Online Advertising Phoning for quotes, looking at competitors advertising prices | Is advertising going to be really expensive? | |
Advertise my company | Hospitals Surrounding shops Internet | Is this type of advertising going to be enough? Do I need to advertise more? | Advertise Strategy |
What? | How? | Issues? | Assessable Products |
Research Furniture | Obtaining quotes from Harvey Norman, Office Works, Dick Smith, Fast Office Furniture | Furniture might be too expensive Not find what I am looking for | Furniture Costs |
Connecting electricity | Getting quotes from Energy Australia, Origin and AGL | NIL | Costs of Connecting |
Getting quotes for phone line and Internet bundles | By calling Telstra, Optus, Dodo and TPG | NIL | Comparing costs and negotiating |
Report and Presentation | By creating a report of all my work gathered and presenting it. | Not gathering all the required information. | Report and present my florist |
Business Admin Certificate IV