(essay is about: Investigation on how an international tour operator approaches their strategic management. This investigative report covers the following six areas of strategic management: In what areas the tour operator has a strategic plan and what these plans are, what the tour operator does to implement these plans, what factors they take into account when developing strategy, what they consider to be the benefits of using their strategic plans, what possible problems current and in the future their strategic plan could encounter and if the organisation's strategic plan can be improved or developed.)Section 1: IntroductionFor an international tour operator I was required to investigate how it approaches strategic management. I have chosen Explore as the international tour operator for investigation of their strategic management. Explore is a tour operator that started in 1981 the owners are three travelling companions Travers Cox and the two brothers Dereks, travelled together many times and decided to set up a tour operation business that supports and practices responsible tourism.
Swot analysis
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SWOT-Analysis-ChineseExplore is an online tour operator and offers different holiday packages such as 'activity holidays', short breaks and adventurous holidays', to worldwide destinations, their main aim is to support responsible tourism. I have been asked to produce an investigative report which will cover the following six areas of strategic management: In what areas Explore have a strategic plan and what these plans are, what Explore does to implement these plans, what factors they take into account when developing strategy, what they consider to be the benefits of using their strategic plans, what possible problems current and in the future their strategic plan could encounter and if the organisation's strategic plan can be improved or developed. This assignment also covers Explore's mission statement, SWOT Analysis, PEST Analysis and Porters Five Forces.
Section 2: MethodologyTo...