Toyota

I the undersigned, hereby declare this assignment as my own work. It has not been previously submitted for any other examination.

ASSINGMENT BY:

Raden van Jaarsveld (7107125222089)………………………………..

2008/01/28

Contents

Executive summary p 3 - 4

Toyota Production System p 5 - 11

Sales and Marketing p 12 -13

CC21 p 14

2010 Global Vision p 15 -16

The Toyota Way p 17 - 20

Conclusion p 21 - 22

Bibliography p 23

Executive Summary

Toyota has evolved into the world's most sophisticated modern corporation - one whose example has challenged modern days manufacturing and management involvement - happens to be a common topic of conversation among business analysts these days. And yet deconstructing Toyota means breaking down a corporation that uses all its resources, and more than 295,000 employees worldwide, to construct things that are not meant to come apart.

The above statement clearly indicates that Toyota is a company that are totally committed towards being the market leader in aspect of manufacturing, sales and quality.

The new headquarters of the Toyota Motor Corporati...

Toyota Corsa "Sophia"

English: Mass production of Toyoda automated loom....

The article provided for this case study, emphasis the growth and maturity of the Toyota Corporation during a period of ± 60 years - 1950 to present day. It highlights aspects of Toyota Production System (TPS), sales & marketing, Construction of Cost Competitiveness for the 21st Century (CCC21 for short) and 2010 Global Vision commitments that were the success factors that made Toyota to be a market leader.

By decoding Toyota I will discuss the following issues:

Toyota Production System:

Was the derivation and implementation of TPS done correctly?

How effective is TPS?

What beneficial aspects does it have for modern-day manufacturing companies, including Toyota?

Sales and marketing:

Was the way Toyota went about its marketing strategy correct at the time, and how effective was it?

What benefits does this...