Essays Tagged: "Cass"

Marketing Research- Starbucks vs. Coffee Beans

lecting one or more segments to target with a distinct marketing mix (Schiffman, Bednall, Cowley, O'Cass, Watson and Kanuk, 2001). Different companies have different abilities that enable them to serv ...

(5 pages) 1056 2 4.1 Mar/2002

Subjects: Businesss Research Papers > Case Studies

This is a wonderful research paper about a train ride into the wonderful mountains of West Virginia.

Cass Scenic Railroad, is located at Cass West Virginia. Cass, in PocahontasCounty, was once known fo ... is a preserved lumber company town, whichis complete with an old company store and specialty shops. Cass was invented andnamed as a State Park to preserve an old logging railroad. Once a symbol of the ... drove this valley, the mill building has been victim of two majorfires in 1978 and 1982.The town of Cass began with the beginning of the lumber companies. Theselumber companies, inhabitated the valley ...

(9 pages) 98 0 3.7 Nov/2002

Subjects: Area & Country Studies Essays > Travel Descriptions

Perception in marketing, especially about selective perception

Stimulus itself is defined as any unit of input to any of the senses (Schiffman, Bednall, Cowley, O'Cass, Watson, and Kanuk, 2001:148). So, perception not only occurs when we receive a stimulus by one ...

(8 pages) 181 2 5.0 Dec/2003

Subjects: Businesss Research Papers > Marketing

All The Kings Men

. This deficiency is demonstrated several times throughout the novel. On such occurrence being the "Cass Mastern" story, and another being the "Case of the Upright Judge". In these scenari ... American History. Jack had come into possession of some journals of a fairly distant relative named Cass Mastern. When it comes time for Jack to select a topic for his dissertation, at his professor's ...

(2 pages) 1364 0 0.0 May/2001

Subjects: Literature Research Papers

Redword , Michael Bedard

Plot Teenaged Cass was fascinated by the eccentric behavior of his landlord and was drawn into the incredible worl ... ecrets. He was an alchemist and for years he was trying desperately to turn cheap metals into gold. Cass and Maddy helped him achieve his goal but shortly after a fire broke out and the gold burned. T ... ble my life is complete".Setting This story took place in a small community in New York City. Cass lived on Woodlawn Crescent, a very quiet street where the rent was very cheap. It was a poor ar ...

(1 pages) 1067 0 0.0 Aug/2001

Subjects: Businesss Research Papers

"All the King's Men" by Robert Penn Warren: Summary and Response

merican history at the state college where he also researched and started to write the biography of Cass Masters, one of Jack's ancestors. Jack is used by Willie to research his opponents and find unp ... figure this all out, and make sense of his own life. He marries Anne and finishes the biography of Cass Mastern.Response:If this novel has a moral at all, it's probably about power and truth. Power c ...

(4 pages) 2193 0 1.0 Oct/2007

Subjects: Literature Research Papers > North American

Silas Marner

A Comparison of Silas Marner and Godfrey CassGodfrey Cass and Silas Marner are perfect foils. They each developed along similar lines but eac ... dy especially, Nancy Lammeter. This meant he had to keep more than a polite distance away from her. Cass had a traitor near to his heart. His brother, the theif and all around scoundrel blackmailed po ... ejection had finally opened his eyes to the future and that future was a family with Nancy Lammeter Cass. Silas learned how to love from Eppie. Ever since her arrival in his home Silas learned about t ...

(3 pages) 2441 0 0.0 Feb/2008

Subjects: Literature Research Papers > North American