Essays Tagged: "Diet Pepsi"

Why and under what conditions are people more likely to buy brand names rather than their generic counterparts?

on CNN, driving to Texaco to fill up your Ford while listening to Kiss 100. You ponder changing to diet Pepsi like Madonna. You arrive at work and curse Microsoft for the blue screen. But that was no ...

(10 pages) 382 0 3.5 May/2004

Subjects: Businesss Research Papers > Marketing

Caffeine Dependence

ounce can, or roughly 28 percent of the amount found in an 8-ounce cup of coffee. But few know that diet colas -- usually chosen by those who are trying to dodge calories and/or sugar -- often pack a ... e who are trying to dodge calories and/or sugar -- often pack a lot more caffeine.A 12-ounce can of Diet Coke, for example, has about 42 milligrams of caffeine -- seven more than the same amount of Co ...

(3 pages) 37 0 5.0 Jun/2004

Subjects: Social Science Essays > Controversial Issues > Drugs & Alchohol

Effective Communication Case Study Analysis of: There's a Syringe In My Pepsi Can!

agement crisis.In this case study a consumer claimed to have found a hypodermic syringe in a can of Diet Pepsi and this was quickly followed by similar reports around the country. Pepsi immediately pr ...

(3 pages) 763 0 3.0 Mar/2005

Subjects: Businesss Research Papers > Management > Leadership and Communication

Fallacies in Decision Making: MGT 350 Fallacy Summary and Application paper

another advertisement that aired during the Superbowl, Pepsi uses a good-looking man drinking their Diet Pepsi product to sell their product. As the man is walking down the sidewalk he passes Cindy Cr ... Thanking the Troops. (Commercial). Retrieved July 13, 2005, from http://dvn.ifilm.com/superbowlads/.Diet Pepsi. (2005) Ladies Man. (Commercial). Retrieved July 13, 2005, from http://dvn.ifilm.com/supe ...

(5 pages) 599 0 4.0 Aug/2005

Subjects: Businesss Research Papers

"There's a syringe in my Pepsi can" crises.

ses. (Center, 2003)In this case the consumer claimed to have found a hypodermic syringe in a can of diet Pepsi and this was quickly followed by many similar reports from around the country. Pepsi imme ...

(4 pages) 479 0 5.0 Aug/2005

Subjects: Businesss Research Papers > Case Studies

"The Bean Trees" by Barbara Kingsolver; "An Instant Bond"; Reflection upon relationships within the book.

r their whole lives. Taylor recalls "Within ten minutes, Lou Ann and I were in the kitchen drinking diet Pepsi and splitting our gussets laughing about homeostasis and bean turds" (96 Kingsolver). The ...

(2 pages) 12 0 0.0 Oct/2006

Subjects: Literature Research Papers > North American

There's a Syringe in My Pepsi Can!

Effective Communication StrategyIn the summer of 1993, the makers of Pepsi and Diet Pepsi found themselves in a public relations nightmare. A local Tacoma, Washington couple claim ... c relations nightmare. A local Tacoma, Washington couple claimed a hypodermic needle was found in a Diet Pepsi can. Numerous accusations in multiple cities were reported across the country and Pepsi's ...

(5 pages) 288 0 1.0 Feb/2007

Subjects: Businesss Research Papers > Case Studies

Effective Communication Case Study

ead news story during that time. Multiple claims of foreign objects being found in unopened cans of Diet Pepsi were surfacing. On June 9, 1993, a couple from Tacoma, Washington claimed they found a us ... 9, 1993, a couple from Tacoma, Washington claimed they found a used syringe in a half-empty can of Diet Pepsi. The couple turned the can over to their lawyer who in turn contacted the health departme ...

(5 pages) 250 0 3.0 Mar/2007

Subjects: Businesss Research Papers > Marketing

There's a Syringe in My Pepsi Can!

self in extensive news coverage. Multiple claims of foreign objects being found in unopened cans of Diet Pepsi were surfacing. On June 9, 1993, a couple from Tacoma, Washington claimed they found a us ... 9, 1993, a couple from Tacoma, Washington claimed they found a used syringe in a half-empty can of Diet Pepsi. The couple turned the can over to their lawyer who in turn contacted the health departme ...

(5 pages) 112 2 4.0 Oct/2007

Subjects: Businesss Research Papers > Case Studies

Effective Communication Case Study

27, 2007Effective Communication Case StudyIn the summer of 1993, PepsiCo Corporation the makers of Diet Pepsi spent one long week managing a public relations nightmare. "On Wednesday, June 9th, retir ... Tex Triplett, 82, of Tacoma, Washington, and his wife, Mary, 78, reported that while looking into a Diet Pepsi..found a syringe. They turned the materials over to their attorney, who then contacted th ...

(5 pages) 97 0 2.0 Feb/2008

Subjects: Businesss Research Papers > Marketing

Pepsico financial analysis

ages which have the Pepsi-Cola trademark. There is five of Pepsi-Cola's brand name, they are Pepsi, Diet Pepsi, Mountain Dew, 7 UP, and Mirinda, each product brings in annual revenue of $1 billion.In ... ts by providing safe, wholesome and healthy environment for their customers. Since Pepsi introduced Diet Pepsi in 1964, they keeping devise their products for consumer's health and healthier lifestyle ...

(16 pages) 133 0 4.5 Jul/2008

Subjects: Businesss Research Papers

Effective Communication

ses. (Center, 2007)In this case the consumer claimed to have found a hypodermic syringe in a can of diet Pepsi and this was quickly followed by many similar reports from around the country. Pepsi imme ...

(4 pages) 75 0 2.0 Oct/2008

Subjects: Businesss Research Papers > Management > Leadership and Communication

Communication Case Study Analysis: There's a Syringe in My Pepsi Can! - MKT438

f facing a widespread news story claiming that foreign objects were being found in unopened cans of Diet Pepsi. On June 9, 1993, a couple from Tacoma, Washington claimed they found a used syringe in a ... 9, 1993, a couple from Tacoma, Washington claimed they found a used syringe in a half-empty can of Diet Pepsi. The can was turned over to their lawyer, whom promptly contacted the health department. ...

(7 pages) 37 0 5.0 Mar/2009

Subjects: Businesss Research Papers > Case Studies