Essays Tagged: "Mobile Communications"
MOBILE COMMUNICATIONMobile Communications PrinciplesEach mobile uses a separate, temporary radio cha ... bile uses a separate, temporary radio channel to talk to the cell site. The cell site talks to many mobiles at once, using one channel per mobile. Channels use a pair of frequencies for communication- ... link) for the cell site to receive calls from the users. Radio energy dissipates over distance, so mobiles must stay near the base station to maintain communications. The basic structure of mobile ne ...
Subjects: Science Essays > Engineering > Mechanical Engineering
Nanomanufacturing
is relatively small. In recent years, for example, lithium-ion batteries have proved their worth in mobile communications (cellular phones) and in laptop computers. With the advent of mobile broadband ...
Subjects: Science Essays > Technology
External and Internal factors at Sony Ericsson.
elecommunications leader Ericsson and the Sony Corporation joined forces to establish Sony Ericsson Mobile Communications. Because of this joint venture, Sony Ericsson recognized sales of over seven b ... ognized sales of over seven billion dollars in the first year. This was mainly because the combined mobile phone business company now offered a range of mobile communication products that went far bey ...
Subjects: Businesss Research Papers > Case Studies
Marketing Plan for Nokia Mobile Phones.
ng a digital telephone exchange switch. In the 1980s, Nokia developed the first "transportable" car mobile phone and the first "hand portable" one. During the early 1990s, Nokia divested all of its no ... Nokia divested all of its non-telecommunications operations to focus on its telecommunications and mobile handset businesses.Today, Nokia is the world leader in mobile communications. The company gen ...
Subjects: Businesss Research Papers > Marketing
Brand Product management for Mobile Phones
1. Background research1.1 Sony EricssonSony Ericsson Mobile Communications is a global provider of mobile multimedia devices, including feature-rich phon ... cards and M2M solutions. The products combine powerful technology with innovative applications for mobile imaging, communications and entertainment. The net result is that Sony Ericsson is an enticin ... esult is that Sony Ericsson is an enticing brand that creates compelling business opportunities for mobile operators and desirable, fun products for end users.Sony Ericsson is a 50/50 joint venture of ...
Subjects: Businesss Research Papers > Case Studies
Examine the process which consumers go through in order to purchase a mobile phone.
coveries. The way we interact has been radically transformed, and central to that transformation is mobile communications.The mobile phone industry is changing and, as customers become more sophistica ... when it comes to choosing what to buy. This increases their consumer involvement when purchasing a mobile phone therefore it is imperative that their perceptions of the brands and companies are not l ...
Subjects: Businesss Research Papers > Marketing
Vodafone case
entated• Results driven• World wide philosophyThe Vodafone Vision• To be the world's mobile communications leader - enriching customers' lives, helping individuals, businesses and commu ... riching customers' lives, helping individuals, businesses and communities to be more connected in a mobile world.• Our customers use mobile communications to make their lives richer, more fulfill ...
Subjects: Businesss Research Papers > Management
An Analysis on "Driving Consumer Acceptance of Mobile Marketing: A Theoretical Framework and Empirical Study"
nes, Tina Reichardt and Marcus Neumann investigates the factors that induce consumers to accept the mobile phone as a means of communicating promotional content. Underlying the research are a set of h ... son.This study has proved the validity of the Theory of Reasoned Action for research in the area of mobile marketing. The empirical results also imply that social norms only have a slight direct influ ...
Subjects: Businesss Research Papers > Marketing
Nokia
rs will unfold in high performance work settings. (Schermerhorn, 2001).Nokia is at present the main mobile phone producer in the globe. With sales of twenty seven billion dollar in 2000, it has approx ... , it has approximately double the market share of its nearby rival, Motorola. A universal leader in mobile communications, Nokia has recognized itself as the most important and favourite brand in many ...
Subjects: Businesss Research Papers
a report of consumer behavior
he introduction of Teachers' Day, the list of Figures about the short messages service of the China Mobile Communications Corporation ("CMCC"), China Unicom("CU"), China Telecom("CT") ,preferences ana ... list of figures about short messages of the CMCC, China Unicom, China Telecom.As the biggest three mobile operators in China,the CMCC seem to be the highest quantity of short messaging service per da ...
Subjects: Businesss Research Papers > Markets & Exchanges
LG business
novative technology company leading technologies specialized in manufacturing consumer electronics, mobile communications and home appliances, with more than 84,000 employees in 112 field including 81 ... luding 81 subsidiaries around the world . LG comprises of five business units - Home Entertainment, Mobile Communications, Home Appliances, Air Conditioning and Business Solutions. LG is one of the le ...
Subjects: Businesss Research Papers > Management > Management Planning & Decision Making