Essays Tagged: "Tim Cook"

Design Thinking and Innovation at Apple

ct sales via online website and adopting sophisticated marketing for its "insanely great products". Tim Cook, the then Chief Operating Officer at Apple was responsible for cleaning up the operations o ... supply that were taken up during 1985-1997. A core approach to development was taken up: working intimately with manufacturers to find different materials and better processes, and being completely i ...

(4 pages) 4 0 0.0 Jul/2014

Subjects: Businesss Research Papers > Case Studies