Essays Tagged: "Macy"

SWOT Analysis: Macy's vs. Bloomingdale's.

of. Using the SWOT Analysis, as a guideline, I came to the following conclusions when Ivisited the Macy's and Bloomingdale's online stores.An online store's navigability should be very simple and to ... both websites were equal,making this the strength of their websites.A weakness that I found for the Macy's website is they did not offer an "About Macy's" link, wherepeople can retrieve information on ...

(2 pages) 150 0 4.0 Nov/2003

Subjects: Businesss Research Papers > Marketing

Dont ask; my english teacher assigned us to write this and i called it MY ITHAKA since that was the name of the project

Laura Stanger, the president of the Jared Company, who is currently being tried for shoplifting at Macy's, a department store in Fair Oaks Mall, Virginia. The manager of Macy's says that when Ms. Sta ...

(6 pages) 65 1 5.0 Apr/2004

Subjects: Literature Research Papers > Creative Writing

ECommerce - Levi Strauss: key reasons for the failure of its B2C site, consider and explain how the company might have utilised its existing B2B e-commerce to expand successfully to B2C

ng the web site after poor sales and cost of running. The online sales were taken over by retailers Macy's and J.C. Penney's.3.0 Key Reasons For FailureLevi's looked to ecommerce as an opportunity to ... mining to gain a better understating of their market (Standley, 1999).Allowing only J.C. Penney and Macys the permission to sell online would create problems with Levi's other retailers that operate w ...

(9 pages) 528 1 4.6 May/2004

Subjects: Businesss Research Papers > Case Studies > E-commerce

FEMALE VS. MALE SHOPPERS AT MACY'S/ A look at Product placement and consumerism at Macy's Department Stores.

otherwise not available to public knowledge. Although there are many stores to choose from, I chose Macy's, a department store whose early beginnings and growth developed purely from consumerism.First ... gs and growth developed purely from consumerism.First an examination of the beginning and growth of Macy's as a department store must be made. Macy's role in American culture has evolved remarkably si ...

(4 pages) 136 2 4.9 Oct/2004

Subjects: Businesss Research Papers > Marketing

Social Class and Consumer Behaviour.

the main social class that their brand identifies with. For example, a large part of the success of Macy's department store is credited to the company's strategy of designing and marketing each of its ... classes by developing the brand around consumer's demographic lifestyles (O'Laughlin, 2003: 16-17). Macy's have found that this is cost-effective and are continually developing and improving both the ...

(3 pages) 166 0 1.5 Sep/2005

Subjects: Businesss Research Papers > Marketing

Financial Reporting and Analysis Macy's and May Company.

to compare two retailers based upon two key ratios and industry standards. These companies include Macy's and the May Department Stores Company. Each company is recognized as a clothing retailer. We ... res the percentage of each sales dollar, on average, that represents profit" (Libby, p. 713, 2004). Macy's profit margin for 2004 was 7.1%, the May Department Stores Company had a ratio of 5.6%. MSN's ...

(9 pages) 395 0 4.8 Jan/2006

Subjects: Businesss Research Papers > Accounting

"The Ballad of the Sad Cafe" by Carson McCullers

c longings and attractions of the three eccentric characters; Miss Amelia, Cousin Lymon, and Marvin Macy. McCullers depicts love as a force, often strong enough to change people's attitudes and behavi ... r free doctoring and homemade remedies. Still, everyone is shocked when the handsome outlaw, Marvin Macy, falls in love with her. Marvin is a "bold, fearless, and cruel" man who changes his unlawful w ...

(3 pages) 19 0 1.0 Nov/2006

Subjects: Literature Research Papers > North American

Cashmere Sweater

re sweaters available in this store to the women's selection of cashmere sweaters available through Macy's department store. One of the biggest differences among the stores was the number of cashmere ... ore. One of the biggest differences among the stores was the number of cashmere sweaters available. Macy's sells only 10 sweaters online while Nandia's sells 22 sweaters online. I also noticed that Na ...

(1 pages) 959 0 5.0 Aug/2001

Subjects: Businesss Research Papers > Marketing

Financial Statement Analysis

After establishing that Macy's and JCPenney have adequate internal controls and use an independent public accounting firm to ... company will do in the future" (Albrecht, Stice, Stice, & Swain 2005). This paper will analyze Macy's and JCPenney financial statements by using financial ratios to determine profitability, liqui ... ratio? JC Penney's net profit margin (also called return on sales) was 5.8% for 2006 and 2005 while Macy's was 6.2% and 3.6% for those same years. The return on equity or the amount of profit earned p ...

(5 pages) 300 0 4.2 Jun/2008

Subjects: Businesss Research Papers > Marketing

Phase Autobiography

teresting to me, I just thought it was another mall with a bunch of stores like Marshall Fields and Macy's, and that we would spend all our time in clothes stores buying what seemed like everything in ...

(5 pages) 13 1 3.8 May/2009

Subjects: Literature Research Papers > Biographies

Country report

say hello to strangers.How are the stores different?10 years ago, Chinese stores basically is like Macy's, people walk into a big store and can find all kinds of different category brand on different ...

(2 pages) 2 0 0.0 Aug/2014

Subjects: Area & Country Studies Essays


sis, surveys, panels, observation and other dataExperimentsQuestion#87: Patronage at the local Macy's has been declining. What is the cause and how can it be stopped? Use the six Ws used in descr ...

(2 pages) 1 0 0.0 Oct/2014

Subjects: Businesss Research Papers > Accounting