Communication & Leadership

Essay by spadekingUniversity, Bachelor'sA, October 2013

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Running Head: Community Development Week 4

Effective Communication and Leadership

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Effective Communication and Leadership


Top executives and management must be able to communicate effectively to associates who are expected to perform effectively for the organization. Communicating with associates increases productivity, reduces cost, and produces higher profits especially if given proper training and knowledge about the item at hand. Communication reduces job absenteeism, turnover rates, and conflict (Montana & Charon, 2008). The existence of communication within an organization creates a workable environment, motivated associates, and lasting satisfying effects on the customers.

The information and instructions provided allows the associate to work and communicate at their own pace when dealing with clients. The associate is responsible in communicating to customers and providing knowledge gained from the management (Fritz, 1996). The individual has the power and authority to implement the most effective way to tackle problems and make sound decisions in order to meet sales and customer satisfaction.


Leadership communication responsibilities consist of the upper and lower management delivering the task and objectives at hand for the day that need to be completed. They have to pass down any changes that have been ordered in a timely manner. The leaders need to make the right decision when a problem arises. As well as making decisions that affects the performance and morale of those that they are in charge of (Montana & Charon, 2008). Good communication ensures individuals know what is expected of them and ensures coordination within the organization. At the root of a large number of organizational problems is poor communication. Effective communication is an essential component of organizational success. For these reasons , it is very important for a manager to possess communication skills verbal and nonverbal effectively with their employees.. The leaders at should...