Essay by meibudUniversity, Master'sA+, February 2009

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AbstractNSK Corporation is a global bearing manufacturer who is celebrating over 90 years of success. The company started out in Japan and has increased their manufacturing and sales locations all over the world. The company works under a very competitive environment. They have grown by creating 3 basic policies: Mid-term planning, Expanding production, and “Total 100% Quality”. By keeping the interest of their shareholders in mind, the company has been able to create success with the goals as their focus and growing profitability.

NSK CorporationCompanyNSK was established in 1916 as Japan’s first manufacturer of bearings. For nine decades it has contributed to the advancement of the machinery in Japan and throughout the world. Its three product segments are industrial machinery bearings, which are essential elements in all types of machinery, automotive products for today increasingly sophisticated motor vehicles, and precision machinery and parts for high-tech applications. Today, NSK continues to provide a timely, global response to needs in these three areas, and to further expand its activities as it evolves with time.

NSK aims to contribute to the well-being and safety of societies and to protect the global environment through its innovative technology integrating motion and control. They are guided by the vision of being a truly international enterprise (NSK, 2008).

EnvironmentFrom an economic perspective, production and distribution by imperfectly competitive firms are less efficient than by pure competitors. In the product market, an imperfectly competitive industry would produce less and charge a higher product price than a purely competitive industry would, given the same production costs. In the resource market, an imperfectly competitive industry would employ fewer resources, including fewer workers, and pay them less than a purely competitive industry would, given the same costs of production. Only purely competitive firms can achieve production efficiency...