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I-SYSTEMS COLLEGE

DIPLOMA IN BUSINESS

ADMINISTRATION

Business Communication

Assignment

NAME : SHARON WONG PEI CHEN

STUDENT ID : 940930015824

LECTURER NAME : MR.NANTHA

Assignment Question

Module : Business communication

Question :

1)Communication is one the basic functions of management in any organization.Explain how communications flow and their advantages within organizations from the perspective of a middle manager.

Introduction

Communication plays a very important role in the management of an organization. It is a process which is an activity that server to connect sender and receiver of message through space and time. In other word, it is a transmission interaction of facts, ideas, opinions, feelings and attitudes. Without an effective communication flow,assignment of basic function management ( planning,organizing,directing and controlling )cannot be performed well. Information flows in an organization both formally and informally. Feedback can be obtained and misunderstandings if any can be avoided. Communication gaps should not occur in any organization.

It is essential for success and growth of an organization.

Business communication defined as an exchange of information and ideas,manifests itself in business and other communication flows.There are three types of communication flows such as upward, downward and horizontal communications.Communication flow have their advantages within the organization from the perspective of a middle manager.The main idea of this assignment is to analyze on the advantages of different forms of the communication flow. It can be as sure that the message is important to the organization. The assignment will also look at the types and method of communication flow.Business communication involves constant flows. Feedback is an integral part of business communication. It involves a number of people. This is essential for success and growth of an organization. Communication flows exists especially in organization within the authorization atmosphere

1

Upward Communication

Communication that flows to a...