Management Planning in the Boeing Corporation

Essay by HarmonyalyssaA, February 2010

download word file, 4 pages 5.0

January 25, 2010Continuing a trend of bad management planning can have devastating effects on a company. One might ask why policies were not immediately reviewed and changed to prevent ethical mistakes from undermining the reputation of a successful international company like Boeing. The 6 steps of Management planning are guidelines that provide direction for a company to achieve certain goals and objectives in the best way for all involved. Had Boeing projected or forecast intelligently and done their due diligence, it would have prevented a series of major faux pas. This paper will discuss the functions of management and analyze the legal and ethical issues that Boeing has faced in the last decade.

"Planning is the conscious, systematic process of making decisions about goals and activities that an organization will pursue in the future" (Bateman & Snell, 2007). The six crucial steps of planning at a management level are: Situational Analysis, Alternative Goals and Plans, Goal and Plan Evaluation, Goal and Plan Selection, Implementation, and Monitoring and Controlling (Bateman & Snell, 2007).

At all levels of planning, flexibility is the key to success. While working through these stages, if information is found that calls for a change in direction, management needs to be flexible enough and have the authority to make the change. The planning model provides guidance and structure to any business that follows it.

Boeing faced ethical issues and management problems until the new Chairman and CEO, Jim McNerney was hired in 2005. A Yale University and Harvard Business School graduate, he is credited with the turn around of Boeing. Before his watch, Boeing experienced an extreme lack of ethical management that cost them millions of dollars in fines for unethical decisions made repeatedly over a long period of time. Fifteen CEO's had been released from management of...