Public Relation Programm for Recycling in Athens 2004

Essay by malnikUniversity, Bachelor'sA-, May 2004

download word file, 11 pages 4.0

Downloaded 95 times


Recycling is a series of activities that includes collecting recyclable materials that otherwise be considered waste, sorting and processing recyclables into raw materials such as fibers, and manufacturing raw materials into new products. All these activities have become part of the lives of the lives of lots of people in the world but for Greek people are considered to be unknown. Only a very small percent of Athens households know how to separate their trash for recycling and actually do it, and even this small percent is further divided to two segments of high income households and middle to lower income households, where in the second case the percentage is rather lower. This situation is unacceptable when at the same time environmental pollution is growing rapidly and threatens the future of all, something that makes recycling and clean up efforts very important subjects. Surveys have shown large amounts of pollution in Greece and especially in Athens.

(Appendix 1.1). For Greece, those subjects become more crucial in light of the upcoming 2004 Olympic Games, as first of all our country must shown its pleasant side and furthermore because the produced quantity of garbage in the period of the Olympic Games will be extremely larger than before. Consider that the Olympic Village alone will generate 54 tons of garbage per day, as the Athens 2004 organizing committee estimates. Several organs of the state are cooperating to provide the best solutions for the subjects mentioned above. The ministry of Environment, first of all, has put forward draft legislation designed to salvage a part of the 750,000 tons of packaging materials (glass, plastic, metal and paper) that Greeks throw away every year. The goals laid down by EU's Packaging and Packaging Waste directive, which entered into force in 1994 and...